{"title":"Kevin Murphy ANGEL + BODY","description":"\u003cp\u003eKevin Murphy's volume and body products for fine hair — ANGEL.WASH, ANGEL.RINSE, ANGEL.MASQUE, ANTI.GRAVITY, BODY.BUILDER, BODY.MASS, POWDER.PUFF and the PLUMPING range.\u003c\/p\u003e","products":[{"product_id":"angel-wash-kevin-murphy","title":"Kevin Murphy Angel Wash | Volumising Shampoo for Fine Hair","description":"\u003cp\u003e\u003cstrong\u003eA protein-rich, antioxidant-loaded volumising shampoo for fine, fragile and colour-treated hair — cleanses without stripping and deposits Oat and Wheat Proteins on the shaft to build body with every wash.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003eFine hair has a specific problem most shampoos make worse: the more it needs cleansing, the more the wrong formula strips it and leaves it limp. Angel Wash is built around the opposite logic — a sulphate-free surfactant system that cleans thoroughly at the scalp without removing what little natural moisture fine hair has to work with. Hydrolyzed Oat and Wheat Proteins deposit on the hair shaft during the wash step and add structural body to each strand, so hair comes out of the shower with more volume than it went in with, not less.\u003c\/p\u003e\n\u003cp\u003eThe antioxidant complex is what separates this from a standard volumising shampoo. Superoxide Dismutase — the body's own free radical-neutralising enzyme — works at the cellular level to protect colour integrity. Rosehip Oil, Green Tea Extract and Vitamins C and E provide layered antioxidant defence against oxidative colour fade. Chamomile adds brightness specifically for blonde and highlighted hair. For fine colour clients who wash daily and need a shampoo that actively works for their colour rather than quietly against it, Angel Wash earns its place.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Moda Carries This\u003c\/h3\u003e\n\u003cp\u003eAs a White Haven Kevin Murphy salon, the ANGEL line is the volume system we recommend first for fine, colour-treated hair — and Angel Wash is where that recommendation starts. Kevin Murphy built this formula on the skincare-for-hair philosophy: high-grade proteins, real antioxidant enzymes, and a surfactant system gentle enough to use daily on fragile hair. The ingredient quality shows in the result, and the result is what keeps our fine-haired clients coming back to this shampoo specifically.\u003c\/p\u003e\n\n\u003ch3\u003eKey Active Ingredients\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHydrolyzed Oat Protein:\u003c\/strong\u003e Deposits on the hair shaft during cleansing to add fullness and body without weight — the primary volume-building ingredient in the formula.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHydrolyzed Wheat Protein:\u003c\/strong\u003e Reinforces hair structure and reduces breakage from daily styling and combing.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSuperoxide Dismutase:\u003c\/strong\u003e The body's own antioxidant enzyme, included at an ingredient level rare in haircare — neutralises free radicals that accelerate colour fade and oxidative damage.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRosa Canina (Rosehip) Fruit Oil:\u003c\/strong\u003e Antioxidant-rich oil that protects colour integrity and contributes shine at the cuticle surface.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eCamellia Sinensis (Green Tea) Leaf Extract:\u003c\/strong\u003e Aids moisture retention, increases elasticity and provides environmental protection.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eChamomilla Recutita (Chamomile) Flower Extract:\u003c\/strong\u003e Soothes the scalp and enhances natural brightness, particularly for blonde and highlighted hair.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eVitamin E + Vitamin C:\u003c\/strong\u003e Multi-layer antioxidant protection against oxidative colour fade.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eModa Pro Tip\u003c\/h3\u003e\n\u003cp\u003eFocus the lather at the scalp and give it a proper 30-second massage before rinsing through the lengths — fine hair's volume lives at the root, and a thoroughly cleansed, lifted root is worth more than any styling product. Finish the rinse with a 10-second blast of cool water to tighten the cuticle: it gives noticeably more lift from the same blowout without adding a single extra product.\u003c\/p\u003e\n\n\u003ch3\u003eNot the Right Fit If...\u003c\/h3\u003e\n\u003cp\u003eIf your fine hair is also significantly dry or your main concern is moisture rather than volume, Hydrate Me Wash on the scalp with Angel Rinse on the lengths is a better combination. Angel Wash is optimised for volume and colour protection — for fine hair where dryness is the primary problem, the moisture-focused formulas will serve you better.\u003c\/p\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003eApply to wet hair and massage gently into the scalp first for 30 seconds.\u003c\/li\u003e\n  \u003cli\u003eWork lather through mid-lengths and ends.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly — finish with cool water for extra lift.\u003c\/li\u003e\n  \u003cli\u003eRepeat if hair has product buildup or dry shampoo residue.\u003c\/li\u003e\n  \u003cli\u003eFollow with Angel Rinse on mid-lengths and ends.\u003c\/li\u003e\n  \u003cli\u003eSafe for daily use.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kevin Murphy","offers":[{"title":"40 ml","offer_id":47045740298468,"sku":"KMU15289","price":10.5,"currency_code":"CAD","in_stock":true},{"title":"250 ml","offer_id":43921285841124,"sku":"KMU15277","price":45.0,"currency_code":"CAD","in_stock":true},{"title":"1000 ml","offer_id":43921285873892,"sku":"KMU15278","price":92.7,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/angelwash250.png?v=1744044290"},{"product_id":"plumping-wash-kevin-murphy","title":"Kevin Murphy Plumping Wash | Densifying Shampoo for Fine Thinning Hair","description":"\u003cp\u003e\u003cstrong\u003eA densifying shampoo that works at the follicle level — tripeptides, Oleanolic Acid and Rice Amino Acids physically expand the hair shaft and promote denser growth over time for fine and thinning hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003eMost volume shampoos create the feeling of fullness on wash day and fade by day two. Plumping Wash is not that. The tripeptide and Oleanolic Acid complex works at the follicle to promote a longer growing phase — which means, used consistently, you are changing the density of your hair over time, not just the texture on the surface. Rice Amino Acids physically expand the diameter of each individual strand. That is a structural change to the hair, not a coating. Ginger Root stimulates scalp circulation at the follicle level; Nettle fortifies the strand. Together they make this one of the most meaningful daily products a fine or thinning hair client can use.\u003c\/p\u003e\n\u003cp\u003eAt Moda, the PLUMPING line is what we reach for first when a client tells us their hair feels like less than it used to be — not thinner ends, but less of it overall, or a flatness that starts at the root no matter what they do. This is the shampoo that starts that conversation off right.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Moda Carries This\u003c\/h3\u003e\n\u003cp\u003eKevin Murphy was built on a skincare philosophy applied to hair — high-grade actives, lightweight formulas, results that come from what is actually in the bottle. As a White Haven salon, the highest status Kevin Murphy awards, we have gone deep into the training behind these formulas. The PLUMPING line is where we have seen the most consistent client results: hair that genuinely feels denser after 8 to 12 weeks of daily use. We recommend it with conviction because we have seen it work, not because it is on trend.\u003c\/p\u003e\n\n\u003ch3\u003eKey Active Ingredients\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eOleanolic Acid (Hemsleya Root) + Tripeptide Complex:\u003c\/strong\u003e Kevin Murphy's exclusive THICKENING technology. Promotes lengthening of the hair's anagen (growing) phase, increasing density and fullness at the follicle over time with consistent use.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRice Amino Acids:\u003c\/strong\u003e Penetrate the hair cortex and physically expand the diameter of each strand — a measurable change to the structure of the hair itself, not a surface effect.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eZingiber Officinale (Ginger) Root Extract:\u003c\/strong\u003e Stimulates microcirculation at the scalp, increasing nutrient delivery to the follicle and supporting healthier, stronger growth.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eUrtica Dioica (Nettle) Extract:\u003c\/strong\u003e Fortifies the strand from within and supports follicle health to reduce thinning over time.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBambusa Vulgaris (Bamboo) Extract:\u003c\/strong\u003e Mineral-rich antioxidant that protects hair integrity and adds natural shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eModa Pro Tip\u003c\/h3\u003e\n\u003cp\u003eMassage Plumping Wash into the scalp for a full 60 seconds — not a rinse-through, a real massage. The Ginger Root and Nettle need mechanical stimulation to activate circulation at the follicle; contact alone is not enough. Focus on the root first, work in sections if you need to, and keep the conditioner off the scalp so the follicle stays clear for the next wash.\u003c\/p\u003e\n\n\u003ch3\u003eNot the Right Fit If...\u003c\/h3\u003e\n\u003cp\u003eIf your concern is dryness or damage rather than density and volume, Plumping Wash is not your best starting point — the formula prioritises follicle stimulation over moisture, and fine hair that is also dry or chemically compromised will do better starting with Repair Me Wash or Hydrate Me Wash. If you love the PLUMPING system but need more moisture, pair Plumping Wash with Plumping Rinse on the mid-lengths and ends only.\u003c\/p\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003eApply to wet hair and massage firmly into the scalp for at least 60 seconds — this is not optional, circulation stimulation is part of how the formula works.\u003c\/li\u003e\n  \u003cli\u003eWork through lengths and rinse thoroughly.\u003c\/li\u003e\n  \u003cli\u003eFollow with Plumping Rinse on mid-lengths and ends only, keeping conditioner off the scalp.\u003c\/li\u003e\n  \u003cli\u003eOn towel-dried hair, apply Body Mass or Thick Again at the root before blow-drying for maximum density and lift.\u003c\/li\u003e\n  \u003cli\u003eUse daily for best results — the density-building actives are cumulative.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kevin Murphy","offers":[{"title":"40 ml","offer_id":47045781061860,"sku":"KMU15415","price":11.5,"currency_code":"CAD","in_stock":true},{"title":"250 ml","offer_id":43921300259044,"sku":"KMU16458","price":55.5,"currency_code":"CAD","in_stock":true},{"title":"1000 ml","offer_id":43921300291812,"sku":"KMU15416","price":100.8,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/plumping_wash_250.png?v=1727902566"},{"product_id":"blonde-angel-wash-kevin-murphy","title":"Kevin Murphy Angel Masque | Protein Treatment for Fine Colour-Treated Hair","description":"\u003cp\u003e\u003cstrong\u003eA weekly protein and repair treatment for fine and colour-treated hair — a deeper conditioning step than Angel Rinse that rebuilds strength, reduces breakage and restores softness for hair that needs more than daily maintenance.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003eAngel Masque is the weekly step in the ANGEL routine. Where Angel Rinse is the daily lightweight conditioner that adds body without weight, the Masque goes deeper — higher protein concentration, longer contact time, more intensive repair for the fine hair that has been weakened by colour processing, heat styling, or daily manipulation. For fine colour clients whose ends feel rough, who are noticing more breakage when combing, or whose hair has lost elasticity over time, this is the treatment that addresses that underneath the daily routine.\u003c\/p\u003e\n\u003cp\u003eThe protein system in the Masque is specifically suited to fine hair: it rebuilds structure and reduces breakage without leaving a heavy, coated feel. The antioxidant complex — Rosehip Oil, Green Tea, Vitamins C and E — continues the colour protection work of the Wash and Rinse steps, so the weekly treatment does not interrupt the colour-care routine. Used once or twice a week in place of Angel Rinse, it visibly changes what fine colour hair feels like over the course of a month.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Moda Carries This\u003c\/h3\u003e\n\u003cp\u003eAs a White Haven Kevin Murphy salon, the ANGEL line is our volume system for fine colour-treated clients, and the Masque is the piece of that system most clients add once the Wash and Rinse have made them believers. Kevin Murphy built it on the same protein and antioxidant logic as the rest of the ANGEL line — it intensifies the daily work rather than replacing it, which is why it belongs in the routine as a weekly step rather than an occasional emergency treatment.\u003c\/p\u003e\n\n\u003ch3\u003eKey Active Ingredients\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHydrolyzed Oat Protein:\u003c\/strong\u003e At higher concentration than the Rinse — deeper protein deposition into the cortex for structural repair on fine, weakened hair.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHydrolyzed Wheat Protein:\u003c\/strong\u003e Reinforces hair structure and reduces breakage with weekly treatment-level application.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eMangifera Indica (Mango) Seed Butter:\u003c\/strong\u003e Continues the lightweight nourishment of the ANGEL line without the heaviness that would flatten fine hair even at masque concentration.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRosa Canina (Rosehip) Fruit Oil + Green Tea Extract + Vitamin C + Vitamin E:\u003c\/strong\u003e The full antioxidant complex from the ANGEL line, working to protect colour integrity through the weekly treatment step.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eModa Pro Tip\u003c\/h3\u003e\n\u003cp\u003eApply to mid-lengths and ends on squeezed-free hair — not soaking wet — and leave for a full five minutes rather than two. The protein at masque concentration needs more contact time than the daily rinse to penetrate the cortex properly. A warm towel wrap during those five minutes opens the cuticle and lets the proteins work at a deeper level. Rinse with cool water to seal.\u003c\/p\u003e\n\n\u003ch3\u003eNot the Right Fit If...\u003c\/h3\u003e\n\u003cp\u003eAngel Masque is a repair and strengthening treatment for the ANGEL (volume) line — it is not a toning or brightening treatment. For blonde or grey hair needing colour maintenance between appointments, the BLONDE ANGEL line is the right system. Angel Masque is for fine hair that needs structural repair alongside its volume routine.\u003c\/p\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003eAfter Angel Wash, squeeze excess water from mid-lengths and ends.\u003c\/li\u003e\n  \u003cli\u003eApply from mid-lengths to ends — keep off root.\u003c\/li\u003e\n  \u003cli\u003eComb through gently with a wide-tooth comb.\u003c\/li\u003e\n  \u003cli\u003eLeave for 5 minutes — wrap in a warm towel for deeper penetration.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly with cool water.\u003c\/li\u003e\n  \u003cli\u003eUse once or twice weekly in place of Angel Rinse.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":43921370054884,"sku":"KMU16455","price":57.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/angelamsk200.png?v=1744043356"},{"product_id":"plumping-rinse-kevin-murphy","title":"Kevin Murphy Plumping Rinse | Densifying Conditioner for Fine Thinning Hair","description":"\u003cp\u003e\u003cstrong\u003eA densifying conditioner that continues the follicle work of Plumping Wash — Rice Amino Acids expand the hair shaft while Ginger Root and Nettle keep scalp invigoration going, with zero weight at the root.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003eThe fundamental problem with conditioners for fine hair is that the same ingredients that deliver softness also deliver weight — and weight is the enemy of volume. Plumping Rinse solves this by keeping the active ingredients focused on mid-lengths and ends, and by using Rice Amino Acids to physically expand the shaft diameter so that whatever light conditioning touch the lengths receive is counterbalanced by measurably thicker hair. The result is conditioned ends that do not go limp, and a root that stays clear of anything that would flatten it.\u003c\/p\u003e\n\u003cp\u003eWhat makes the PLUMPING conditioner different from most is that it does not abandon scalp-active ingredients the way conditioning formulas typically do. Ginger Root and Nettle carry on the circulation and follicle-fortifying work from the Wash step. Scalp health drives density — and this formula respects that all the way through the rinse.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Moda Carries This\u003c\/h3\u003e\n\u003cp\u003eAs a White Haven Kevin Murphy salon — the highest status the brand awards — we have trained deeply in the PLUMPING regimen and seen what it does when it is used correctly and consistently. The Rinse is the step most fine-hair clients skip or underuse because they are afraid of conditioner weighing them down. What we tell them: apply it mid-lengths to ends only, rinse with cool water, and you will not lose the volume you just built in the shower. It is the conditioner that finally makes the routine complete without undoing it.\u003c\/p\u003e\n\n\u003ch3\u003eKey Active Ingredients\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRice Amino Acids:\u003c\/strong\u003e Penetrate the cortex and physically expand the diameter of each hair shaft — a structural change that makes strands measurably thicker with consistent use.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eZingiber Officinale (Ginger) Root Extract:\u003c\/strong\u003e Continues scalp microcirculation stimulation from the Wash step, maintaining follicle support through the conditioning phase.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eUrtica Dioica (Nettle) Extract:\u003c\/strong\u003e Fortifies the strand and continues the anti-thinning work of the PLUMPING regimen.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eButyrospermum Parkii (Shea) Butter:\u003c\/strong\u003e Delivers moisture to mid-lengths and ends without heaviness — protects against dryness and environmental stress on lengths that need it.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eEuterpe Oleracea (Acai Berry) Fruit Extract:\u003c\/strong\u003e Antioxidant protection and shine vitamins for brighter, more luminous ends.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBambusa Vulgaris (Bamboo) Extract:\u003c\/strong\u003e Mineral-rich antioxidant that supports hair integrity and protects the shaft.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eModa Pro Tip\u003c\/h3\u003e\n\u003cp\u003eApply strictly from mid-lengths to ends — not one centimetre higher than necessary. Thinning hair needs lift at the root, not conditioning weight. One to two minutes contact time is enough; this is not a mask. Rinse with cool water to close the cuticle, maximise shine, and lock in the volume you built during cleansing. Follow immediately with Body Mass at the root on towel-dried hair before your blow-dry.\u003c\/p\u003e\n\n\u003ch3\u003eNot the Right Fit If...\u003c\/h3\u003e\n\u003cp\u003eIf your hair is fine but also significantly dry or damaged at the ends, Plumping Rinse may not deliver enough moisture on its own — consider alternating with Hydrate Me Rinse on the ends, or adding a weekly mask. Plumping Rinse is optimised for density and volume, not intensive moisture repair.\u003c\/p\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003eAfter rinsing Plumping Wash, squeeze excess water from hair.\u003c\/li\u003e\n  \u003cli\u003eApply to mid-lengths and ends only — keep completely off root and scalp.\u003c\/li\u003e\n  \u003cli\u003eLeave for 1 to 2 minutes.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly with cool water.\u003c\/li\u003e\n  \u003cli\u003eTowel-dry and apply Body Mass at the root before blow-drying for maximum density and lift.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kevin Murphy","offers":[{"title":"40 ml","offer_id":47045782634724,"sku":"KMU15045","price":11.5,"currency_code":"CAD","in_stock":true},{"title":"250 ml","offer_id":43921333649636,"sku":"KMU16467","price":60.0,"currency_code":"CAD","in_stock":true},{"title":"1000 ml","offer_id":43921333682404,"sku":"KMU15406","price":108.9,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/plumping_rinse_250.png?v=1727902777"},{"product_id":"angel-rinse-kevin-murphy","title":"Kevin Murphy Angel Rinse | Weightless Conditioner for Fine Hair","description":"\u003cp\u003e\u003cstrong\u003eA weightless volumising conditioner that solves fine hair's fundamental conditioning problem — Mango and Cocoa Seed Butters deliver softness and nourishment without the heaviness that collapses fine hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003eThe challenge with conditioning fine hair is that almost everything that adds softness also adds weight, and the two things fine hair needs most pull in opposite directions. Angel Rinse resolves this with Mango and Cocoa Seed Butters — they nourish without the heavy oils or waxes that flatten fine hair. Hydrolyzed Oat and Wheat Proteins continue the structural work started in the Wash step, reinforcing body and reducing breakage. Angelica Root extends the conditioning to the scalp, which most fine hair conditioners ignore entirely.\u003c\/p\u003e\n\u003cp\u003eThe result is hair that feels genuinely soft and protected, holds its volume through blow-drying and does not need to be rationed to the ends to avoid limpness. For fine hair clients who have given up on conditioner because it always flattens them — this is the product that changes that. Apply from mid-lengths to ends, keep it off the root, leave one to two minutes and the difference is immediate and repeatable.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Moda Carries This\u003c\/h3\u003e\n\u003cp\u003eAs a White Haven Kevin Murphy salon, the ANGEL line is our go-to for fine, colour-treated clients, and the Rinse is the step most of them were previously skipping. The ingredient logic here is genuinely different from most fine hair conditioners — Mango Butter over heavy silicones, proteins that add body rather than slip. Once we demonstrate that it does not flatten their hair, they stop skipping it. Kevin Murphy's skincare philosophy is visible in the ingredient quality, and our fine-haired clients feel the difference with consistent use.\u003c\/p\u003e\n\n\u003ch3\u003eKey Active Ingredients\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eMangifera Indica (Mango) Seed Butter:\u003c\/strong\u003e Nourishes and moisturises without heavy oils or waxes — the key reason this conditioner does not flatten fine hair. Delivers softness through a lighter lipid structure.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eTheobroma Cacao (Cocoa) Seed Butter:\u003c\/strong\u003e Gentle repair and conditioning for fragile, colour-treated strands without heaviness.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHydrolyzed Oat Protein:\u003c\/strong\u003e Continues the volume-building from the Wash step; adds fullness and body to each strand during the conditioning contact time.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHydrolyzed Wheat Protein:\u003c\/strong\u003e Strengthens hair structure and reduces breakage from daily styling and combing.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eAngelica Archangelica Root Extract:\u003c\/strong\u003e Conditions and hydrates both hair and scalp — unusual in a fine hair conditioner where most formulas avoid scalp application entirely.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eVitamin E (Tocopheryl Acetate):\u003c\/strong\u003e Antioxidant protection against colour fade and environmental stress.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eModa Pro Tip\u003c\/h3\u003e\n\u003cp\u003eSqueeze excess water out before applying — conditioner on saturated hair is immediately diluted, shortening contact time and reducing what the proteins and butters can deposit. Apply from mid-lengths to ends, keep completely off the root if very fine, leave a full two minutes, then rinse with cool water. The cool rinse step closes the cuticle and locks in what the proteins have built — the same principle as the Wash step, and equally worth doing.\u003c\/p\u003e\n\n\u003ch3\u003eNot the Right Fit If...\u003c\/h3\u003e\n\u003cp\u003eIf your fine hair is also significantly dry or damaged, the HYDRATE-ME Rinse on the lengths with Angel Wash at the scalp may be a better split. Angel Rinse is optimised for volume and weightlessness — for fine hair with genuine dryness or breakage, a richer conditioner on the ends will serve you better. Angel Masque once a week is a good middle ground.\u003c\/p\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003eAfter Angel Wash, squeeze excess water from mid-lengths and ends.\u003c\/li\u003e\n  \u003cli\u003eApply from mid-lengths to ends — keep off the root for very fine hair.\u003c\/li\u003e\n  \u003cli\u003eComb through gently with a wide-tooth comb.\u003c\/li\u003e\n  \u003cli\u003eLeave for 1 to 2 minutes.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly with cool water.\u003c\/li\u003e\n  \u003cli\u003eFollow with Anti Gravity or Body Builder at the root before blow-drying for maximum volume.\u003c\/li\u003e\n  \u003cli\u003eReplace with Angel Masque once or twice a week for deeper treatment.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kevin Murphy","offers":[{"title":"40 ml","offer_id":47045741215972,"sku":"KMU15288","price":10.5,"currency_code":"CAD","in_stock":true},{"title":"250 ml","offer_id":43921315725540,"sku":"KMU15283","price":46.5,"currency_code":"CAD","in_stock":true},{"title":"1000 ml","offer_id":43921315758308,"sku":"KMU15284","price":99.45,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/ANGEL_RINSE.png?v=1727899985"},{"product_id":"body-mass-kevin-murphy","title":"Kevin Murphy Body Mass | Thickening Leave-In for Fine Thinning Hair","description":"\u003cp\u003e\u003cstrong\u003eA thickening leave-in lotion that is applied at the root before blow-drying to deliver instant lift, body and density for fine or thinning hair — without a coated, heavy finish.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003eBody Mass is the bridge between the shower and the blow-dry for fine hair that washes clean and goes flat before the towel is off. It is applied to the root on wet hair — not the lengths, not the ends — and its job is to give the follicle area something to grip during the blow-dry so the volume you create with the brush actually stays. The Oleanolic Acid and tripeptide complex pick up where Plumping Wash left off, continuing the density-building work at the root while the blow-dryer does the physical lifting.\u003c\/p\u003e\n\u003cp\u003eThis is the PLUMPING step most clients skip because they think it will weigh their hair down. It does not — applied only at the root on wet hair and blown out immediately, it vanishes into the hair and leaves behind fullness, not product. The difference between a blowout done with Body Mass and one done without is immediately visible at the crown. It is one of those products where you notice it is missing more than you notice it is there.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Moda Carries This\u003c\/h3\u003e\n\u003cp\u003eAs a White Haven Kevin Murphy salon, we train in the full PLUMPING regimen and this is the step we most consistently have to walk clients through in person. Once they understand root-only application on wet hair before heat, they rarely leave it out again. Kevin Murphy's skincare-for-hair philosophy shows in this formula — the actives are the same ones at work in the Wash and Rinse, building density cumulatively through every step of the routine.\u003c\/p\u003e\n\n\u003ch3\u003eKey Active Ingredients\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eOleanolic Acid + Tripeptide Complex:\u003c\/strong\u003e Continues the anagen-phase lengthening work of Plumping Wash at the root, building density over time with consistent use.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRice Amino Acids:\u003c\/strong\u003e Expand the diameter of fine hair strands and provide grip for the blow-dry, helping volume hold through the day.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eZingiber Officinale (Ginger) Root Extract:\u003c\/strong\u003e Stimulates scalp microcirculation at the follicle for continued density support through the styling step.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eUrtica Dioica (Nettle) Extract:\u003c\/strong\u003e Fortifies the strand and supports follicle health as the routine's third active step.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eModa Pro Tip\u003c\/h3\u003e\n\u003cp\u003eApply Body Mass to the root area only on soaking wet hair — not damp, wet. Distribute through the root with fingers, then blow-dry immediately using a round brush or your hands for lift. The formula is activated by heat and grip; it needs the wet-to-dry transition to work properly. Using it on dry or damp hair, or applying to the lengths, will not give you the same result and may leave a residue.\u003c\/p\u003e\n\n\u003ch3\u003eNot the Right Fit If...\u003c\/h3\u003e\n\u003cp\u003eIf your primary concern is dry, damaged or porous ends rather than root volume and density, Body Mass is not the product for those ends — it is a root treatment. For dry lengths, look at Staying Alive or Everlasting Colour Leave-In instead. Body Mass does one thing very well: root density and lift before heat.\u003c\/p\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003eAfter rinsing out Plumping Rinse, towel-dry to remove excess water — hair should still be wet, not damp.\u003c\/li\u003e\n  \u003cli\u003eApply Body Mass to the root area only, working through the crown and any flat zones.\u003c\/li\u003e\n  \u003cli\u003eDo not apply to mid-lengths or ends.\u003c\/li\u003e\n  \u003cli\u003eBlow-dry immediately using a round brush for maximum lift, or diffuse if preferred.\u003c\/li\u003e\n  \u003cli\u003eUse daily as the third step in the PLUMPING routine.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":43856078143716,"sku":"KMU19032","price":64.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/bpodymas.png?v=1727913016"},{"product_id":"thick-again-kevin-murphy","title":"Kevin Murphy Thick Again | Thickening Leave-In for Fine Thinning Hair","description":"\u003cp\u003e\u003cstrong\u003eA leave-in thickening treatment for fine or thinning hair — eyelash plumping technology and a powerhouse of scalp and strand ingredients build visible thickness instantly and with continued use, with heat protection up to 216˚C \/ 420˚F.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003eThick Again was developed from the same eyelash plumping technology that underpins Body Mass — the scientifically proven system that physically builds thickness at the strand level using Biotin-fortified ingredients and scalp-stimulating botanicals. Kevin Murphy created it specifically for fine or thinning hair that needs more than a volumising shampoo and conditioner can deliver on their own.\u003c\/p\u003e\n\u003cp\u003eThe difference between this and a standard thickening spray is what is happening beneath the surface. Nettle Extract fortifies the hair fibre and assists in preventing breakage. Horse Chestnut improves microcirculation to the scalp. Baobab repairs and moisturises. Used consistently for 14 days as part of the Stimulate Me trio — Wash, Rinse, Thick Again — Kevin Murphy describes the hair as transformed. These are not styling claims; they are treatment claims.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Moda Carries This\u003c\/h3\u003e\n\u003cp\u003eAs a White Haven Kevin Murphy salon, Thick Again is the leave-in we reach for when a client's concern is density rather than just volume. Volume is about lift and movement at the root. Density is about how much hair is actually there and how strong each strand is. This product addresses the second problem, and it does it with a heat protectant built in — so it works with any styling routine without adding another step.\u003c\/p\u003e\n\n\u003ch3\u003eKey Active Ingredients\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eEyelash Plumping Technology (same as Body Mass):\u003c\/strong\u003e Scientifically proven technology that physically builds strand thickness and delivers body.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eNettle Extract (Urtica Dioica):\u003c\/strong\u003e Fortifies hair fibres, helps thicken the hair, and assists in preventing breakage.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eNelumbo Nucifera (Lotus) Flower Extract:\u003c\/strong\u003e Boosts natural shine on damaged hair while adding volume, body and elasticity to dry and brittle strands.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eAesculus Hippocastanum (Horse Chestnut) Seed Extract:\u003c\/strong\u003e Helps improve microcirculation to the scalp — supporting a healthier environment for hair at the root level.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHydrolyzed Wheat Protein:\u003c\/strong\u003e Improves body, boosts shine, and leaves hair feeling deeply nourished and conditioned.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eAdansonia Digitata (Baobab) Fruit Extract:\u003c\/strong\u003e Repairs damaged hair, increases strength, and moisturises dry hair for greater manageability.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eModa Pro Tip\u003c\/h3\u003e\n\u003cp\u003eConcentrate the spray at the roots and scalp rather than distributing evenly through the lengths. Fine and thinning hair loses density at the root first — that is where the Horse Chestnut microcirculation work and the plumping technology need to land. The lengths benefit from the Baobab and Wheat Protein, but the root is the priority.\u003c\/p\u003e\n\n\u003ch3\u003eNot the Right Fit If...\u003c\/h3\u003e\n\u003cp\u003eIf your concern is volume and movement rather than strand density and scalp health, Body Mass or Full Again target the blow-dry styling outcome more directly. Thick Again is a treatment-first product — it builds thickness over time with consistent use. If you want immediate volume from a styling product alone, it works, but it is not its primary strength.\u003c\/p\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003ePrep with Stimulate Me Wash and Rinse, then towel dry.\u003c\/li\u003e\n  \u003cli\u003eSpray Thick Again evenly throughout damp or towel-dried hair.\u003c\/li\u003e\n  \u003cli\u003eConcentrate at the roots and scalp.\u003c\/li\u003e\n  \u003cli\u003eDo not rinse — leave in.\u003c\/li\u003e\n  \u003cli\u003eDry and style as usual. Safe for heat styling up to 216˚C \/ 420˚F.\u003c\/li\u003e\n  \u003cli\u003eUse consistently for 14 days for full treatment benefit.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":43856108028132,"sku":"KMU16549","price":64.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/thick_again.png?v=1744036859"},{"product_id":"anti-gravity-kevin-murphy","title":"Kevin Murphy Anti Gravity | Volumising Lotion for Fine Hair","description":"\u003cp\u003e\u003cstrong\u003eA lightweight, oil-free volumising and texturising lotion for all hair types — builds instant lift and thicker-looking texture with long-lasting weightless hold, controls flyaways, and delivers clean shine without weighing the hair down.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003eAnti Gravity is one of the session styling products that Kevin Murphy built his name on. The oil-free formula is the key differentiator — it delivers volume and texture without any of the heaviness that oils introduce to fine hair. Applied to damp hair before a blow-dry, it creates the lift at the root that makes everything else in the style work. Organic Lavender Oil adds body and balancing action without weighing the hair down, and the flexible hold keeps the style in place without stiffness.\u003c\/p\u003e\n\u003cp\u003eKevin Murphy’s Sandblasting technique is worth knowing: spritz the hair to lightly dampen, apply Anti Gravity from roots to tips, then blast in with a dryer to create a thatchy, textural result before using hot tongs to style. It is a session technique that translates directly to everyday use for anyone who wants maximum volume from a blow-dry.\u003c\/p\u003e\n\n\u003ch3\u003eKey Active Ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLavandula Intermedia (Lavender) Flower\/Leaf\/Stem Extract — Organic:\u003c\/strong\u003e One of the classic oils with a balancing action that benefits all hair types, including both dry and oily hair. Sourced from a sustainable farm in Northern California.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003eApply to damp hair before styling.\u003c\/li\u003e\n\u003cli\u003eDry in with blow-dryer for volume and texture.\u003c\/li\u003e\n\u003cli\u003eFor Sandblasting: lightly dampen dry hair, apply Anti Gravity, blast dry, then style with hot tongs.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":43856120185060,"sku":"KMU15286","price":45.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/anti_gravity_150ml.png?v=1744029993"},{"product_id":"anti-gravity-spray-kevin-murphy","title":"Kevin Murphy Anti Gravity Spray | Volumising Hairspray for Fine Hair","description":"\u003cp\u003e\u003cstrong\u003eA lightweight non-aerosol volumising hairspray that holds and reinforces big, bouncy styles without weight — Manuka Honey seals in moisture and softness while Grapefruit Extract adds Vitamins C and E for repair and shine.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003eAnti Gravity Spray is the finishing step in the VOLUME regimen — applied to dry hair after styling to hold the volume in place without flattening it. The non-aerosol format was a deliberate choice: it delivers a fine, even mist that coats the hair without loading it with propellant weight. Manuka Honey is the standout active — a natural emollient that seals moisture into the hair and softens it for added flexibility, which is why the hold feels pliable rather than stiff. Organic Grapefruit Extract adds Vitamins C and E for antioxidant protection and a lush shine finish.\u003c\/p\u003e\n\n\u003ch3\u003eKey Active Ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eManuka Honey (Mel):\u003c\/strong\u003e Natural emollient that seals in moisture and softens the hair for a style that holds with flexibility rather than stiffness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCitrus Grandis (Grapefruit) Extract — Organic:\u003c\/strong\u003e High levels of Vitamins C and E that provide beneficial repair and a lush shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003eApply to dry hair after styling.\u003c\/li\u003e\n\u003cli\u003eSpray evenly to hold and reinforce volume.\u003c\/li\u003e\n\u003cli\u003ePart of the VOLUME regimen — layer with Anti Gravity for maximum lift and hold.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":43856122380516,"sku":"KMU15342","price":44.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/antigravity.png?v=1759257592"},{"product_id":"body-builder-kevin-murphy","title":"Kevin Murphy Body Builder | Volumising Mousse for Fine Hair","description":"\u003cp\u003e\u003cstrong\u003eA weightless volumising mousse for all hair types that builds flexible fullness and hold without crunch — Tangerine Peel Oil locks down the cuticle for shine while Panthenol binds moisture. Part of the VOLUME regimen.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003eBody Builder is the Kevin Murphy take on a product category that most people have given up on: mousse. The word alone triggers memories of crunchy, sticky residue from the 1990s. This is not that. Memory hold resins give the style shape and hold that remains flexible throughout the day. Tangerine Peel Oil locks down the cuticle to create shine. Panthenol binds moisture into the hair rather than letting it escape during the blow-dry. The mousse format itself is what makes it work for fine hair specifically — it expands the space between hair fibres, making the hair look and feel thicker without coating or weighing it down.\u003c\/p\u003e\n\u003cp\u003eKevin Murphy notes that Body Builder is buildable: you can use quite a lot of it without fear of crunch because the formula is weightless and moisturising. Apply to damp hair and dry in for long-lasting body, or layer over Anti Gravity for maximum volume.\u003c\/p\u003e\n\n\u003ch3\u003eKey Active Ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCitrus Reticulata (Tangerine) Peel Oil:\u003c\/strong\u003e Locks down the cuticle to create shine; antioxidant protection against environmental stressors.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePanthenol (Vitamin B5):\u003c\/strong\u003e Binds moisture onto the hair through the blow-dry process.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMemory Hold Resins (VP\/VA Copolymer):\u003c\/strong\u003e Provide flexible shape and hold that is never brittle or crunchy.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003eShake well and spray onto damp hair.\u003c\/li\u003e\n\u003cli\u003eDry in with blow-dryer for long-lasting body.\u003c\/li\u003e\n\u003cli\u003eLayer with Anti Gravity at the root for maximum volume.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kevin Murphy","offers":[{"title":"88 ml","offer_id":47045777686756,"sku":"KMU329","price":27.0,"currency_code":"CAD","in_stock":false},{"title":"350 ml","offer_id":47045777719524,"sku":null,"price":49.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/body_builder.png?v=1743793085"},{"product_id":"doo-over-kevin-murphy","title":"Kevin Murphy Doo Over | Dry Texture Spray for Volume and Second-Day Hair","description":"\u003ch2\u003eKevin Murphy Doo Over\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eA professional dry texture spray for soft volume, texture and a cleaner-looking finish.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch3\u003eThe Moda Team Review: The “I Need a Refresh” Volume Spray\u003c\/h3\u003e\n\u003cp\u003eIf you were sitting in our chair and telling us that your hair is not dirty enough to wash but not fresh enough to leave alone, this is where we would start talking about Doo Over. Not because you need another random bottle in your shower, but because this one has a specific job.\u003c\/p\u003e\n\u003cp\u003eWhat we like about it is the way it gives you soft volume, texture and a cleaner-looking finish while still keeping the hair feeling like yours. You are not looking for stiff, coated or overworked hair — you are looking for a product that helps your routine make sense.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Our Stylists Recommend It\u003c\/h3\u003e\n\u003cp\u003eWe would point you toward Doo Over if your hair is doing this: hair that needs a second-day refresh with texture and lift. Think hair; freshened, airy and textured; styling control; salon-level finishing. It is the product we would choose when you want freshened, airy and textured and you want the result to feel intentional, not like you just kept layering product because nothing was working.\u003c\/p\u003e\n\n\u003ch3\u003eHow We Apply It Behind the Chair\u003c\/h3\u003e\n\u003cp\u003eUse Doo Over on dry hair, focusing at the roots or the areas that have gone flat. Let it sit for a moment before touching it, then massage or brush lightly so you get lift without a chalky-looking finish.\u003c\/p\u003e\n\n\u003ch3\u003eModa Stylist Tip\u003c\/h3\u003e\n\u003cp\u003eUse it for the part of the hair that is actually asking for help. If the problem is flat roots, keep your focus at the root and crown. If the problem is dry or frizzy ends, do not waste product near the scalp. That small shift is usually what makes the difference between “this product is okay” and “oh, now I get it.”\u003c\/p\u003e\n\n\u003ch3\u003eWhat Makes This Kevin Murphy Product Special?\u003c\/h3\u003e\n\u003cp\u003eDoo Over earns its spot because it answers a real client problem: your hair is not dirty enough to wash but not fresh enough to leave alone. The payoff is soft volume, texture and a cleaner-looking finish, which makes it easier to build a routine around what your hair is doing instead of guessing from the prettiest bottle on the shelf.\u003c\/p\u003e\n\n\u003ch3\u003eHow to Build Your Routine\u003c\/h3\u003e\n\u003cp\u003eUse between wash days, or pair with Plumping care when your routine needs more body overall.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Shop Kevin Murphy at Moda Salon?\u003c\/h3\u003e\n\u003cp\u003eModa Salon is a real salon and professional beauty boutique in Bowmanville, Ontario. We ship authentic Kevin Murphy products across Canada and the USA, and every product we carry is selected with the same standards we use behind the chair: professional quality, real routine support and no beauty overwhelm.\u003c\/p\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":43856126804196,"sku":"KMU19064","price":49.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/Doo_over.png?v=1743792680"},{"product_id":"full-again-kevin-murphy","title":"Kevin Murphy Full Again | Thickening Blow-Dry Lotion for Fine Hair","description":"\u003cp\u003e\u003cstrong\u003eA thickening blow-dry lotion applied through the mid-lengths and ends to add fullness, movement and a bouncy finish to fine or limp hair — the length-focused complement to root treatments Body Mass and Thick Again.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003eFull Again fills the gap in the PLUMPING routine for clients whose problem is not just a flat root — it is hair that looks fine right at the scalp but collapses through the lengths by mid-morning. Where Body Mass and Thick Again work at the root, Full Again is applied from mid-lengths through to ends on damp hair before blow-drying, adding body and movement through the parts of the hair that tend to go limp once the root lift is established.\u003c\/p\u003e\n\u003cp\u003eThe thickening polymers in Full Again coat each strand lightly to expand it during the blow-dry, giving the hair grip and movement rather than just weight. The result is a fuller-feeling blowout that moves naturally — not stiff, not coated, not overworked. For fine-haired clients who do a full blowout and still feel like their hair looks flat from the midpoint down, this is the missing step.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Moda Carries This\u003c\/h3\u003e\n\u003cp\u003eAs a White Haven Kevin Murphy salon with deep training in the PLUMPING regimen, we know the full lineup well enough to know when to reach for which product. Full Again is the one we recommend when a client has already sorted the root volume but the lengths are not following. Kevin Murphy designed these products as a system — there is a reason Body Mass and Full Again exist separately — and understanding how they work together is something we can speak to from genuine experience with both.\u003c\/p\u003e\n\n\u003ch3\u003eKey Active Ingredients\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eThickening Polymer Complex:\u003c\/strong\u003e Lightly coats each strand to expand its diameter during blow-drying, providing grip, fullness and movement through the lengths without heaviness.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRice Amino Acids:\u003c\/strong\u003e Condition and strengthen fine strands while contributing to physical shaft expansion for more body through the mid-lengths and ends.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHydrolysed Wheat Protein:\u003c\/strong\u003e Penetrates the cortex to strengthen fragile fine hair, reducing breakage and supporting the strand structure needed for a lasting blowout.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003ePanthenol (Pro-Vitamin B5):\u003c\/strong\u003e Attracts and retains moisture in fine hair, adding softness and flexibility to the blowout without coating.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eModa Pro Tip\u003c\/h3\u003e\n\u003cp\u003eApply Full Again to damp — not soaking wet — hair on the mid-lengths and ends before blow-drying. Emulsify a small amount in your palms first and apply with a raking motion through the lengths, then use a round brush with medium tension as you dry. The polymer needs a little grip against the strand to activate properly; too much water dilutes it and too little makes it harder to distribute evenly.\u003c\/p\u003e\n\n\u003ch3\u003eNot the Right Fit If...\u003c\/h3\u003e\n\u003cp\u003eIf your main concern is root flatness rather than length collapse, Body Mass or Thick Again will serve you better as the primary product. Full Again is a lengths product, not a root treatment. For the best result on fine or thinning hair, use both: Body Mass or Thick Again at the root, Full Again through the mid-lengths and ends.\u003c\/p\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003eAfter conditioning, towel-dry until damp — not soaking wet.\u003c\/li\u003e\n  \u003cli\u003eEmulsify a small amount in palms and apply through mid-lengths and ends.\u003c\/li\u003e\n  \u003cli\u003eKeep away from the root area where Body Mass or Thick Again will be applied.\u003c\/li\u003e\n  \u003cli\u003eBlow-dry with a round brush using medium tension through the lengths for fullness and movement.\u003c\/li\u003e\n  \u003cli\u003ePair with Body Mass or Thick Again at the root for a complete volume routine.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":43856144793828,"sku":"MUSEFA150","price":44.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/full_again.png?v=1743788578"},{"product_id":"powder-puff-kevin-murphy","title":"Kevin Murphy Powder Puff | Root Volume Powder for Fine Flat Hair","description":"\u003cp\u003e\u003cstrong\u003eA root volume powder that delivers instant matte lift at the crown on dry hair — the finishing step and day-two reset for fine hair that collapses between washes.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003ePowder Puff is the product for the second day — and the third. It is a dry application at the root on already-styled hair that reactivates lift, absorbs any oil at the scalp, and gives fine hair the kind of matte, airy volume that feels like wash day without actually washing. Unlike dry shampoo, which mostly absorbs oil and adds a little texture, Powder Puff is specifically engineered for volume — the powders swell the hair shaft at the root and create immediate lift that holds through movement.\u003c\/p\u003e\n\u003cp\u003eThe matte finish is the other thing that makes this different. Fine hair that goes flat between washes often looks flat partly because the scalp oil gives it a slightly shiny, limp appearance. Powder Puff counteracts both: it absorbs the oil and adds matte texture that makes the hair look clean, full and intentionally styled rather than second-day and flat.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Moda Carries This\u003c\/h3\u003e\n\u003cp\u003eWe carry Powder Puff because the PLUMPING system does not stop at the shower. As a White Haven Kevin Murphy salon, we know this lineup well enough to know that volume routines live and die on the days between washes. Powder Puff is what keeps the routine going on days two and three — it is the closer, and for fine-haired clients who wash every other day or less, it is often the product they end up reaching for most.\u003c\/p\u003e\n\n\u003ch3\u003eKey Active Ingredients\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSilica Microspheres:\u003c\/strong\u003e Lightweight volumising powder particles that attach to the hair shaft at the root and physically swell it to create immediate lift and separation without chalky buildup.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRice Starch:\u003c\/strong\u003e Absorbs scalp oil and humidity at the root to eliminate the limpness and shine that comes with second-day hair while adding matte texture.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eKaolin Clay:\u003c\/strong\u003e Mineral-based absorbent that adds grip and texture at the root, helping hair hold lift and movement after application.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eModa Pro Tip\u003c\/h3\u003e\n\u003cp\u003eApply Powder Puff to the root in small sections — part the hair, hold the bottle close, and tap rather than spray. Let it sit for 30 seconds before massaging in with fingertips at the root. The sitting time is critical: if you massage immediately, you work the powder into the scalp before it has a chance to swell the shaft. After massaging, use your fingers or a brush to lift at the root and the volume will be immediately visible. Less is more — build in sections and stop when you have the lift you need.\u003c\/p\u003e\n\n\u003ch3\u003eNot the Right Fit If...\u003c\/h3\u003e\n\u003cp\u003ePowder Puff is a dry-hair finish product, not a styling step on wet hair. If you are looking for volume before or during your blow-dry, Body Mass or Full Again are the right products. Powder Puff is the reset between washes, not the foundation of the blowout.\u003c\/p\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003eSection dry, styled hair at the root where volume is needed.\u003c\/li\u003e\n  \u003cli\u003eHold close to the root and apply in small, controlled taps — not a full spray.\u003c\/li\u003e\n  \u003cli\u003eLet sit for 30 seconds before touching.\u003c\/li\u003e\n  \u003cli\u003eMassage in with fingertips at the root, then lift with fingers or a brush.\u003c\/li\u003e\n  \u003cli\u003eBuild section by section until desired volume is achieved.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":43856150102244,"sku":"KMU18490","price":44.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/Powder_puff.png?v=1743785668"},{"product_id":"kevin-murphy-angel-wash-and-rinse-for-fine-colored-hair-set-8-4-oz","title":"Kevin Murphy Angel Wash + Rinse Duo - Volumising Shampoo and Conditioner for Fine and Colour-Treated Hair","description":"\u003cp\u003e\u003cstrong\u003eThe complete ANGEL daily volume routine in one set — a protein-rich volumising shampoo and a weightless conditioner that work in sequence to build body and protect colour in fine, fragile and colour-treated hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis set includes:\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003e\u003ca href=\"https:\/\/www.modasalon.ca\/products\/angel-wash-kevin-murphy\"\u003eKevin Murphy Angel Wash\u003c\/a\u003e\u003c\/strong\u003e (250 ml) — a sulphate-free protein shampoo with Oat Protein, Superoxide Dismutase and antioxidant complex that builds body into the shaft and protects colour with every cleanse.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003e\u003ca href=\"https:\/\/www.modasalon.ca\/products\/angel-rinse-kevin-murphy\"\u003eKevin Murphy Angel Rinse\u003c\/a\u003e\u003c\/strong\u003e (250 ml) — a weightless volumising conditioner with Mango Butter and Oat Protein that nourishes without flatness, continuing the volume work of the Wash through the conditioning step.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003eFine, colour-treated hair needs a shampoo and conditioner that work toward the same goal — and most combinations compromise one to achieve the other. Angel Wash delivers a thorough protein-depositing cleanse; Angel Rinse follows with Mango Butter conditioning that does not undo the lift just built. The sequencing is intentional and the result is measurably better when both are used together: the proteins in the Wash start the structural work and the Rinse continues it rather than stripping it back.\u003c\/p\u003e\n\u003cp\u003eThe antioxidant system is the other reason this duo earns its place for colour clients. Superoxide Dismutase in the Wash and Vitamin E in the Rinse provide layered protection against oxidative colour fade — more than most dedicated colour protection duos. For fine hair that is also colour-treated, this is the combination that serves both concerns simultaneously.\u003c\/p\u003e\n\u003cp\u003eAs a White Haven Kevin Murphy salon, the ANGEL Wash and Rinse Duo is the starting point we recommend most often for fine colour-treated clients. It is the foundation the rest of the ANGEL routine builds on.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Moda Carries This\u003c\/h3\u003e\n\u003cp\u003eKevin Murphy built the ANGEL system on the premise that fine hair deserves serious ingredients — and the Duo puts both steps in one set at a saving. As a White Haven Kevin Murphy salon, we carry this because both products belong in the routine together and buying them as a duo makes it easy to start the system correctly from day one.\u003c\/p\u003e\n\n\u003ch3\u003eModa Pro Tip\u003c\/h3\u003e\n\u003cp\u003eFinish the Angel Rinse with a cool water rinse — it closes the cuticle after the conditioner step and locks in the volume and protein deposition both products have built. Pair with Anti Gravity at the root before blow-drying to take the volume from the shower into the blowout.\u003c\/p\u003e\n\n\u003ch3\u003eNot the Right Fit If...\u003c\/h3\u003e\n\u003cp\u003eIf fine hair is also significantly dry at the ends, Hydrate Me Wash at the scalp with Angel Rinse on the lengths is a better combination. The ANGEL Duo is built for volume and colour protection — for fine hair where dryness is the primary concern, a moisture-focused wash will serve the scalp better.\u003c\/p\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003eApply Angel Wash to wet hair, massage into scalp 30 seconds, work through lengths, rinse — finish with cool water.\u003c\/li\u003e\n  \u003cli\u003eSqueeze excess water from mid-lengths and ends.\u003c\/li\u003e\n  \u003cli\u003eApply Angel Rinse from mid-lengths to ends, comb through, leave 2 minutes.\u003c\/li\u003e\n  \u003cli\u003eRinse with cool water.\u003c\/li\u003e\n  \u003cli\u003eFollow with Anti Gravity at root before blow-drying for maximum volume.\u003c\/li\u003e\n  \u003cli\u003eSwap Rinse for Angel Masque once or twice weekly for added repair.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":43954704875748,"sku":"angelduo","price":91.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/ANGELDUO.png?v=1727899956"},{"product_id":"plumping-wash-and-rinse-for-thinning-densifying-duo-kevin-murphy","title":"Kevin Murphy Plumping Wash + Rinse Duo - Densifying Shampoo and Conditioner for Fine and Thinning Hair","description":"\u003cp\u003e\u003cstrong\u003eThe foundational two-step PLUMPING routine in one set — a densifying shampoo and conditioner that work together at the follicle and shaft to build real density over time for fine and thinning hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis set includes:\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003e\u003ca href=\"https:\/\/www.modasalon.ca\/products\/plumping-wash-kevin-murphy\"\u003eKevin Murphy Plumping Wash\u003c\/a\u003e\u003c\/strong\u003e (250 ml) — a sulphate-free densifying shampoo with Oleanolic Acid, Tripeptide Complex, Ginger Root and Nettle that works at the follicle to promote a longer growing phase and stimulate scalp circulation.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003e\u003ca href=\"https:\/\/www.modasalon.ca\/products\/plumping-rinse-kevin-murphy\"\u003eKevin Murphy Plumping Rinse\u003c\/a\u003e\u003c\/strong\u003e (250 ml) — a densifying conditioner with Rice Amino Acids and Shea Butter that physically expands the hair shaft diameter while continuing follicle invigoration through the conditioning step.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003eThere is a meaningful difference between fine hair and thinning hair — and between the products built for each. The ANGEL line is the volume routine for fine hair that wants more body and softness. The PLUMPING line is the density routine for hair that is actually losing ground: more in the drain, less at the crown, a ponytail that has quietly shrunk over the last year or two. The distinction matters because the active systems are completely different.\u003c\/p\u003e\n\u003cp\u003ePlumping Wash leads with Oleanolic Acid and a tripeptide complex that promotes a longer growing phase at the follicle. Ginger Root and Nettle stimulate circulation and fortify the strand. Plumping Rinse follows with Rice Amino Acids that physically expand the diameter of each individual hair shaft. Scalp invigoration continues through the conditioner step because the formula does not abandon follicle-active ingredients the way most conditioners do. These two products are designed to work as a pair and the cumulative results are meaningfully better when both steps are in place every wash day.\u003c\/p\u003e\n\u003cp\u003eAs a White Haven Kevin Murphy salon — the highest status Kevin Murphy awards — we have trained in this regimen and recommended it to real clients with real density concerns. The results we see at 8 to 12 weeks of consistent daily use are what keep this set in the routine conversation.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Moda Carries This\u003c\/h3\u003e\n\u003cp\u003eKevin Murphy built the PLUMPING system on a skincare philosophy: serious actives at the follicle, not just volumising polymers on the surface. Moda carries it because our client base includes women in their 30s, 40s and beyond whose hair has changed — and who deserve an honest answer about what can actually help. This duo is that answer for the cleanse and condition steps.\u003c\/p\u003e\n\n\u003ch3\u003eModa Pro Tip\u003c\/h3\u003e\n\u003cp\u003eThe 60-second scalp massage with Plumping Wash is not optional — Ginger Root and Nettle are circulation activators that need mechanical stimulation to work. Apply Plumping Rinse from mid-lengths to ends only and rinse with cool water to close the cuticle and preserve volume. For the complete routine, follow with Body Mass at the root before blow-drying.\u003c\/p\u003e\n\n\u003ch3\u003eNot the Right Fit If...\u003c\/h3\u003e\n\u003cp\u003eIf your concern is dryness or damage rather than density, start with the Hydrate Me Wash and Rinse Duo or Repair Me Wash and Rinse Duo instead. PLUMPING prioritises follicle stimulation and shaft expansion — for significantly dry or damaged ends, a moisture or repair system will serve you better.\u003c\/p\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003eApply Plumping Wash to wet hair and massage firmly into the scalp for 60 seconds minimum.\u003c\/li\u003e\n  \u003cli\u003eWork through lengths and rinse thoroughly.\u003c\/li\u003e\n  \u003cli\u003eApply Plumping Rinse from mid-lengths to ends only — keep off root and scalp.\u003c\/li\u003e\n  \u003cli\u003eLeave 1 to 2 minutes, then rinse with cool water.\u003c\/li\u003e\n  \u003cli\u003eFollow with Body Mass at the root on wet hair before blow-drying for the complete PLUMPING routine.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":43970851504356,"sku":"plumpingduokm","price":99.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/plumpingduo250.png?v=1727907994"},{"product_id":"angel-wash-and-rinse-for-volume-1000ml-duo-kevin-murphy","title":"Kevin Murphy Angel Wash + Rinse Pro Duo - Litre Volume Set for Fine and Colour-Treated Hair","description":"\u003cp\u003e\u003cstrong\u003eThe ANGEL daily volume routine in litre size — identical formula to the 250 ml duo, in the pro-economy format for uninterrupted daily use and the best value per wash for fine, colour-treated hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis set includes:\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003e\u003ca href=\"https:\/\/www.modasalon.ca\/products\/angel-wash-kevin-murphy\"\u003eKevin Murphy Angel Wash\u003c\/a\u003e\u003c\/strong\u003e (1000 ml) — a sulphate-free protein shampoo with Oat Protein, Superoxide Dismutase and antioxidant complex that builds body and protects colour with every cleanse.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003e\u003ca href=\"https:\/\/www.modasalon.ca\/products\/angel-rinse-kevin-murphy\"\u003eKevin Murphy Angel Rinse\u003c\/a\u003e\u003c\/strong\u003e (1000 ml) — a weightless volumising conditioner with Mango Butter and Oat Protein that nourishes without flatness, continuing the volume work of the Wash through the conditioning step.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAvailable with or without pumps.\u003c\/p\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003eIdentical formula to the 250 ml duo — same Oat Protein, same Superoxide Dismutase, same Mango Butter. The only difference is the bottle size and the value per wash. The litre is for clients who have confirmed the ANGEL routine works and want to run it daily without running out and losing momentum.\u003c\/p\u003e\n\u003cp\u003eFor daily washers on the ANGEL system, the litre consistently makes sense: the protein deposition builds cumulatively and the antioxidant colour protection improves with consistent daily use. Running out mid-routine and waiting for a reorder breaks that continuity. The Pro Duo removes that obstacle while saving significantly per wash versus the 250 ml.\u003c\/p\u003e\n\u003cp\u003eAs a White Haven Kevin Murphy salon, we recommend the pump add-on for the litre. A controlled amount of Angel Wash at the scalp is more effective than tipping a litre bottle — the 30-second scalp massage is easier to execute in sections, and the pump prevents over-applying which builds unnecessary residue on fine hair.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Moda Carries This\u003c\/h3\u003e\n\u003cp\u003eKevin Murphy pro sizes are the same formula as the retail sizes. We carry the litre because daily washers with fine hair deserve the format that keeps the routine running without interruption. As a White Haven salon, the ANGEL line is one of our most-recommended systems and the litre is the format committed clients move to once the system is confirmed.\u003c\/p\u003e\n\n\u003ch3\u003eModa Pro Tip\u003c\/h3\u003e\n\u003cp\u003eWith a litre of each, a small amount of Angel Wash is enough — the formula lathers well with less than you expect. A 50-cent-piece-sized amount covers most hair lengths. More does not cleanse better; it just builds residue that can weigh fine hair down over time. The pump makes this easy to control.\u003c\/p\u003e\n\n\u003ch3\u003eNot the Right Fit If...\u003c\/h3\u003e\n\u003cp\u003eStart with the 250 ml duo if you have not used ANGEL before. Confirm the system works for your hair type before committing to the litre. The Pro Duo is the right next step once you know.\u003c\/p\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003eApply a controlled amount of Angel Wash to wet hair, massage into scalp 30 seconds, rinse with cool water.\u003c\/li\u003e\n  \u003cli\u003eSqueeze excess water from mid-lengths and ends.\u003c\/li\u003e\n  \u003cli\u003eApply Angel Rinse from mid-lengths to ends, comb through, leave 2 minutes, rinse with cool water.\u003c\/li\u003e\n  \u003cli\u003eFollow with Anti Gravity at root before blow-drying.\u003c\/li\u003e\n  \u003cli\u003eSwap Rinse for Angel Masque once or twice weekly.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kevin Murphy","offers":[{"title":"NO Pumps","offer_id":46114914762980,"sku":"angelproduoa-1","price":180.0,"currency_code":"CAD","in_stock":true},{"title":"With Pumps","offer_id":46114914795748,"sku":"angelproduoa-2","price":191.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/Untitleddesign-2023-06-08T142406.388.png?v=1686248655"},{"product_id":"plumping-wash-and-rinse-1000ml-duo-kevin-murphy","title":"Kevin Murphy Plumping Wash + Rinse Pro Duo - Litre Densifying Set for Fine and Thinning Hair","description":"\u003cp\u003e\u003cstrong\u003eThe complete PLUMPING cleanse-and-condition routine in litre size — the same densifying formula as the 250 ml duo, in the pro-economy format for daily use without interruption.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis set includes:\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003e\u003ca href=\"https:\/\/www.modasalon.ca\/products\/plumping-wash-kevin-murphy\"\u003eKevin Murphy Plumping Wash\u003c\/a\u003e\u003c\/strong\u003e (1000 ml) — a sulphate-free densifying shampoo with Oleanolic Acid, Tripeptide Complex, Ginger Root and Nettle that promotes a longer growing phase at the follicle and stimulates scalp circulation.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003e\u003ca href=\"https:\/\/www.modasalon.ca\/products\/plumping-rinse-kevin-murphy\"\u003eKevin Murphy Plumping Rinse\u003c\/a\u003e\u003c\/strong\u003e (1000 ml) — a densifying conditioner with Rice Amino Acids and Shea Butter that physically expands the hair shaft and continues follicle invigoration through the conditioning step.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAvailable with or without pumps.\u003c\/p\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003eThe formula is identical to the 250 ml duo. What changes is continuity — and continuity is exactly what the PLUMPING regimen requires. The tripeptide complex and Oleanolic Acid in Plumping Wash build density by promoting a longer growing phase at the follicle. That is a cumulative result that takes 8 to 12 weeks of consistent daily use to become visible. Stopping because you ran out, or skipping washes because you are rationing the last of the 250 ml, directly undercuts the results the system is designed to deliver.\u003c\/p\u003e\n\u003cp\u003eThe litre is for clients who have confirmed the routine works and want the best value per wash alongside uninterrupted daily use. At the pro size price point, the cost per wash is significantly lower than the 250 ml, and both bottles arrive together so the routine never runs out of one step before the other.\u003c\/p\u003e\n\u003cp\u003eAs a White Haven Kevin Murphy salon, we recommend adding pumps to the litre — particularly for Plumping Wash, where a controlled scalp application in sections is more effective than tipping a litre bottle. The pump makes it easier to apply the right amount to each section before the 60-second massage, and prevents over-applying which can cause scalp buildup that works against the follicle health you are trying to support.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Moda Carries This\u003c\/h3\u003e\n\u003cp\u003eKevin Murphy built the PLUMPING system for cumulative results — and cumulative means daily, consistently, over months. The litre format is how we recommend most committed clients run this routine. As a White Haven salon with deep training in the PLUMPING regimen, we know the results come from the consistency, not just the formula. This format makes consistency possible.\u003c\/p\u003e\n\n\u003ch3\u003eModa Pro Tip\u003c\/h3\u003e\n\u003cp\u003eOnce a week, double-cleanse with Plumping Wash: a first application removes surface buildup and any scalp residue, and a second application lets the tripeptide and botanical actives fully contact the scalp without competing with product residue. Two shorter washes with a proper 60-second massage between them outperforms one heavy application, especially for hair prone to oiliness or product buildup between washes.\u003c\/p\u003e\n\n\u003ch3\u003eNot the Right Fit If...\u003c\/h3\u003e\n\u003cp\u003eStart with the 250 ml Plumping Duo first if you have not used this system before — confirm the formula works for your hair before committing to the litre. The Pro Duo is the logical next step once you know it works.\u003c\/p\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003eApply Plumping Wash to wet hair and massage firmly into scalp for 60 seconds minimum.\u003c\/li\u003e\n  \u003cli\u003eWork through lengths and rinse thoroughly.\u003c\/li\u003e\n  \u003cli\u003eApply Plumping Rinse from mid-lengths to ends only — keep off root and scalp.\u003c\/li\u003e\n  \u003cli\u003eLeave 1 to 2 minutes, then rinse with cool water.\u003c\/li\u003e\n  \u003cli\u003eFollow with Body Mass or Thick Again at the root before blow-drying for the complete routine.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kevin Murphy","offers":[{"title":"No Pumps","offer_id":46114905489636,"sku":"kmplumpduo-1","price":186.4,"currency_code":"CAD","in_stock":true},{"title":"With Pumps","offer_id":46114905522404,"sku":"kmplumpduo-2","price":196.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/Untitleddesign-2023-06-08T102352.138_a43a24ff-a144-45c3-a1cc-8aff3d526ff1.png?v=1698060418"},{"product_id":"kevin-murphy-plumping-wash-plumping-rinse-powder-puff","title":"Kevin Murphy Plumping Wash + Rinse + Powder Puff Trio - Densifying and Volume Set for Fine and Thinning Hair","description":"\u003cp\u003e\u003cstrong\u003eA cleanse, condition and finish trio for fine and thinning hair — the long-game density routine paired with an instant dry volume reset for results today and cumulative fullness over time.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis set includes:\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003e\u003ca href=\"https:\/\/www.modasalon.ca\/products\/plumping-wash-kevin-murphy\"\u003eKevin Murphy Plumping Wash\u003c\/a\u003e\u003c\/strong\u003e (250 ml) — a densifying shampoo with Oleanolic Acid, Tripeptide Complex, Ginger Root and Nettle that promotes a longer growing phase and stimulates scalp circulation.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003e\u003ca href=\"https:\/\/www.modasalon.ca\/products\/plumping-rinse-kevin-murphy\"\u003eKevin Murphy Plumping Rinse\u003c\/a\u003e\u003c\/strong\u003e (250 ml) — a densifying conditioner with Rice Amino Acids that physically expands the hair shaft and continues follicle support through the conditioning step.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003e\u003ca href=\"https:\/\/www.modasalon.ca\/products\/powder-puff-kevin-murphy\"\u003eKevin Murphy Powder Puff\u003c\/a\u003e\u003c\/strong\u003e — a dry root volume powder with Silica Microspheres and Rice Starch that delivers instant matte lift at the crown on dry hair — the between-wash reset for when roots need a refresh without a full wash.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003eThe PLUMPING system builds density over time — 8 to 12 weeks of daily Wash and Rinse before the follicle-level results become visible. Powder Puff solves the gap between now and then. It is applied to dry, styled hair at the root for immediate matte volume and grip that lasts all day. Together, this trio covers both timelines: cumulative density from the shower, and instant lift whenever the crown collapses between washes.\u003c\/p\u003e\n\u003cp\u003ePowder Puff is particularly practical here because it extends the blowout. Fine hair that looks great on wash day and falls flat by day two gets a reset in two minutes — tap at the root, wait 30 seconds, massage in with fingertips and lift. The puff applicator gives precision that sprays and shakers cannot — you can target the crown and part line directly without product landing on lengths that do not need it.\u003c\/p\u003e\n\u003cp\u003eAs a White Haven Kevin Murphy salon, this is the trio we point to when a client wants to start the PLUMPING system and immediately have something that helps in the meantime. The Wash and Rinse are the investment. Powder Puff is the immediate return.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Moda Carries This\u003c\/h3\u003e\n\u003cp\u003eKevin Murphy designed the PLUMPING lineup as a complete system — long-term follicle support and short-term volume tools in the same range. Moda carries the full system because our clients have real concerns and want honest answers about what works now alongside what builds over time. This trio is that answer bundled together.\u003c\/p\u003e\n\n\u003ch3\u003eModa Pro Tip\u003c\/h3\u003e\n\u003cp\u003eApply Powder Puff to completely dry, cool, fully styled hair — not to hair that still has heat in it from the blow-dryer. The Silica Microspheres adhere best once the cuticle has cooled and set. Tap directly at the crown, wait 30 seconds before touching, then massage in with fingertips using a lifting motion at the root. One to two taps is enough for most fine hair.\u003c\/p\u003e\n\n\u003ch3\u003eNot the Right Fit If...\u003c\/h3\u003e\n\u003cp\u003eIf your concern is dryness or damage rather than density, start with a Hydrate Me or Repair Me set instead. PLUMPING is follicle stimulation and shaft expansion — for significantly dry or damaged ends, a moisture or repair system will serve you better.\u003c\/p\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003eApply Plumping Wash to wet hair and massage into scalp for 60 seconds minimum. Rinse thoroughly.\u003c\/li\u003e\n  \u003cli\u003eApply Plumping Rinse from mid-lengths to ends only. Leave 1 to 2 minutes, rinse with cool water.\u003c\/li\u003e\n  \u003cli\u003eDry and style as usual — follow with Body Mass at the root before blow-drying for the full density routine.\u003c\/li\u003e\n  \u003cli\u003eOnce hair is fully dry and cool, tap Powder Puff directly at the root and crown.\u003c\/li\u003e\n  \u003cli\u003eWait 30 seconds, then massage in with fingertips using a lifting motion at the roots.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":45595679228132,"sku":"MUDL63131","price":140.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/plumpingtrio2.png?v=1725378315"},{"product_id":"kevin-murphy-angel-volume-set","title":"Kevin Murphy Angel Trio - Wash, Rinse and Weekly Masque for Fine and Colour-Treated Hair","description":"\u003cp\u003e\u003cstrong\u003eThe complete ANGEL system in one set — daily protein shampoo, weightless daily conditioner and a weekly protein treatment for fine colour-treated hair that needs more than daily conditioning can deliver.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis set includes:\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003e\u003ca href=\"https:\/\/www.modasalon.ca\/products\/angel-wash-kevin-murphy\"\u003eKevin Murphy Angel Wash\u003c\/a\u003e\u003c\/strong\u003e (250 ml) — a sulphate-free protein shampoo with Oat and Wheat Protein, Superoxide Dismutase and antioxidant complex that builds body and protects colour at every cleanse.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003e\u003ca href=\"https:\/\/www.modasalon.ca\/products\/angel-rinse-kevin-murphy\"\u003eKevin Murphy Angel Rinse\u003c\/a\u003e\u003c\/strong\u003e (250 ml) — a weightless volumising conditioner with Mango Butter and Oat Protein that nourishes without flatness and continues the volume work of the Wash.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003e\u003ca href=\"https:\/\/www.modasalon.ca\/products\/blonde-angel-wash-kevin-murphy\"\u003eKevin Murphy Angel Masque\u003c\/a\u003e\u003c\/strong\u003e — a weekly protein repair treatment at higher concentration than the Rinse, for rebuilding strength and reducing breakage in fine colour-processed hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003eThis is the ANGEL duo with the weekly treatment step added — and it is the right upgrade for fine colour-treated hair where daily conditioning is not quite enough. Angel Wash and Rinse handle the every-wash routine: gentle protein-depositing cleanse and lightweight conditioning with no flatness. Angel Masque is the deeper weekly step for when the ends are starting to feel rough or brittle, or when the hair has taken on multiple chemical services and needs something more restorative than a rinse-off conditioner can deliver.\u003c\/p\u003e\n\u003cp\u003eUse the Masque in place of the Rinse, not on top of it — once or twice a week. Fine hair does not need two conditioning steps in the same wash. On Masque days, skip the Rinse entirely. On all other days, the Rinse handles conditioning. That rotation is how the three products work as a genuine weekly system rather than just a collection of bottles.\u003c\/p\u003e\n\u003cp\u003eAs a White Haven Kevin Murphy salon, we recommend adding the Masque once fine clients are established on the Wash and Rinse and start reporting rough ends or breakage. This trio is the answer to that conversation.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Moda Carries This\u003c\/h3\u003e\n\u003cp\u003eKevin Murphy designed the ANGEL Masque as an escalation of the daily routine, not a separate category. Same protein and antioxidant logic at higher concentration over longer contact time. As a White Haven salon, we carry this trio because it gives fine colour-treated clients the complete weekly system in one purchase.\u003c\/p\u003e\n\n\u003ch3\u003eModa Pro Tip\u003c\/h3\u003e\n\u003cp\u003eApply Angel Masque from mid-lengths to ends on hair that has been squeezed free of excess water — not soaking wet. Leave for a full five minutes, not two. Wrap in a warm towel for the best penetration. On Masque days, do not use the Rinse as well. Rinse with cool water to seal the result.\u003c\/p\u003e\n\n\u003ch3\u003eNot the Right Fit If...\u003c\/h3\u003e\n\u003cp\u003eIf you are new to the ANGEL line, start with the Wash and Rinse Duo first to establish the routine before adding the Masque. The trio is the natural next step once the daily system is in place and you are ready to add the weekly treatment.\u003c\/p\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003eApply Angel Wash to wet hair, massage into scalp 30 seconds, work through lengths, rinse with cool water.\u003c\/li\u003e\n  \u003cli\u003eSqueeze excess water from mid-lengths and ends.\u003c\/li\u003e\n  \u003cli\u003eDaily: apply Angel Rinse from mid-lengths to ends, leave 1 to 2 minutes, rinse cool.\u003c\/li\u003e\n  \u003cli\u003e1 to 2 times weekly: swap Angel Rinse for Angel Masque. Apply mid-lengths to ends, warm towel, leave 5 minutes, rinse cool.\u003c\/li\u003e\n  \u003cli\u003eFollow with Anti Gravity at root before blow-drying.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":45669158813924,"sku":"MUDLHOL23","price":118.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/Kevin_Murphy_Angel_Volume_Set.png?v=1742484230"},{"product_id":"kevin-murphy-angel-trio-angel-wash-angel-rinse-anti-gravity","title":"Kevin Murphy Angel Wash + Rinse + Anti Gravity Trio - Volume Routine for Fine and Colour-Treated Hair","description":"\u003cp\u003e\u003cstrong\u003eA wash, condition and style trio for fine, colour-treated hair that builds a complete volume routine from the shower through to the blow-dryer — the ANGEL daily routine plus the styling step that makes volume last.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis set includes:\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003e\u003ca href=\"https:\/\/www.modasalon.ca\/products\/angel-wash-kevin-murphy\"\u003eKevin Murphy Angel Wash\u003c\/a\u003e\u003c\/strong\u003e (250 ml) — a sulphate-free protein shampoo with Oat and Wheat Protein, Superoxide Dismutase and antioxidant complex that builds body and protects colour at every cleanse.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003e\u003ca href=\"https:\/\/www.modasalon.ca\/products\/angel-rinse-kevin-murphy\"\u003eKevin Murphy Angel Rinse\u003c\/a\u003e\u003c\/strong\u003e (250 ml) — a weightless volumising conditioner with Mango Butter and Oat Protein that conditions without flatness and continues the volume work through the conditioning step.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003e\u003ca href=\"https:\/\/www.modasalon.ca\/products\/anti-gravity-kevin-murphy\"\u003eKevin Murphy Anti Gravity\u003c\/a\u003e\u003c\/strong\u003e — an oil-free volumising lotion applied to damp hair before blow-drying that builds body and lift into each strand as it dries, so the volume comes from the inside rather than styling tricks after the fact.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003eThis is the trio for fine hair that is clean and well-conditioned but consistently flat by mid-afternoon. Angel Wash and Rinse handle the shower routine without heaviness. Anti Gravity is the styling step that most fine-haired clients have been missing — not a mousse, not a gel, but a lotion-weight volumiser that works with the blow-dryer to build body from the inside out as each strand dries.\u003c\/p\u003e\n\u003cp\u003eThe difference between this trio and the Angel Masque Trio is intent. The Masque trio focuses on condition and repair. This trio focuses on volume and styling performance. If your fine hair is relatively healthy but consistently flat, this set addresses the right problem. If your ends feel brittle and need treatment work, the Angel Masque Trio is the better starting point.\u003c\/p\u003e\n\u003cp\u003eAs a White Haven Kevin Murphy salon with styling training in the Anti Gravity range, we can say from technique experience: applied correctly, Anti Gravity changes what a blowout on fine hair looks like. The sandblasting layering technique (below) is how we get the most from it.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Moda Carries This\u003c\/h3\u003e\n\u003cp\u003eKevin Murphy built Anti Gravity specifically for fine hair volume — it is the styling step the ANGEL line was designed to pair with. As a White Haven salon with Kevin Murphy styling training, we carry this trio because it is the most practical complete volume answer for fine colour-treated hair: shower routine handled, blowout volume handled, in one set.\u003c\/p\u003e\n\n\u003ch3\u003eModa Pro Tip\u003c\/h3\u003e\n\u003cp\u003eThe sandblasting technique: apply Anti Gravity to damp hair and blow-dry to set the first layer, then lightly mist with water and apply a second layer before finishing the blowout. Two layers delivers significantly more volume than one on fine hair — the body builds progressively with each round. Three rounds is the maximum before the product becomes perceptible in the hair.\u003c\/p\u003e\n\n\u003ch3\u003eNot the Right Fit If...\u003c\/h3\u003e\n\u003cp\u003eIf your fine hair has significant end damage or breakage from colour processing, start with the Angel Masque Trio instead. This set prioritises styling volume — for fine hair where repair is the primary need, the Masque trio is the more useful purchase.\u003c\/p\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003eApply Angel Wash to wet hair, massage into scalp 30 seconds, work through lengths, rinse with cool water.\u003c\/li\u003e\n  \u003cli\u003eSqueeze excess water. Apply Angel Rinse from mid-lengths to ends, comb through, leave 2 minutes, rinse cool.\u003c\/li\u003e\n  \u003cli\u003eTowel-press hair — damp not dripping.\u003c\/li\u003e\n  \u003cli\u003eApply Anti Gravity through damp hair from roots to tips, focusing at the root for lift.\u003c\/li\u003e\n  \u003cli\u003eBlow-dry with a round brush, lifting at roots as you dry.\u003c\/li\u003e\n  \u003cli\u003eFor maximum volume: mist lightly, apply a second layer of Anti Gravity and repeat the blow-dry step.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":46709497135332,"sku":"MUDLHOL254","price":116.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/ANGELWASH.png?v=1757008051"},{"product_id":"angel-rinse-angel-wash-500ml-duo-kevin-murphy","title":"Kevin Murphy ANGEL.WASH + ANGEL.RINSE 500ml Duo | Volumising System for Fine Colour-Treated Hair","description":"\u003cp\u003e\u003cstrong\u003eANGEL.WASH and ANGEL.RINSE in 500ml professional sizes — the Kevin Murphy volume and recovery system for fine, colour-treated, or over-processed hair at the best cost per wash for committed ANGEL clients.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch3\u003eWhat's Included\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003ca href=\"\/products\/angel-wash-kevin-murphy\"\u003eKevin Murphy ANGEL.WASH\u003c\/a\u003e — 500ml\u003c\/li\u003e\n  \u003cli\u003e\n\u003ca href=\"\/products\/angel-rinse-kevin-murphy\"\u003eKevin Murphy ANGEL.RINSE\u003c\/a\u003e — 500ml\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003eANGEL is Kevin Murphy's dedicated system for fine, colour-treated, and over-processed hair — the volume range that doesn't make the trade-off between nourishment and lightness. ANGEL.WASH and ANGEL.RINSE both use a concentrated botanical and protein complex to do something that most volume shampoos avoid: they actually condition and repair the hair shaft at the same time as building body and volume. The result is fine hair that is both stronger and lighter than it was, rather than just appearing fuller from product sitting on the surface.\u003c\/p\u003e\n\u003cp\u003eANGEL.WASH is a delicate recovery shampoo built around Hydrolysed Oat and Wheat Proteins, Rose Hip Fruit Oil, Green Tea, and Lavender Extract. It cleanses gently — sulphate-free — while depositing protein and antioxidant protection at the cleanse step, and a Superoxide Dismutase enzyme complex that fights free radical damage and maximises colour longevity. ANGEL.RINSE picks up where the Wash finishes: Mango Seed Butter and Cocoa Seed Butter condition without the heavy waxes that collapse fine hair, while Angelica Archangelica Root and Hydrolysed Wheat Protein seal the cuticle and add body and manageability without residue.\u003c\/p\u003e\n\u003cp\u003eThe 500ml duo is the right format for clients who have confirmed ANGEL as their daily system. The formula is identical to the 250ml retail sizes — same formula, larger bottles, significantly better cost per wash. As a White Haven Kevin Murphy salon, this is the duo we recommend for fine colour-treated clients who want to commit to the system rather than restock the smaller sizes repeatedly.\u003c\/p\u003e\n\n\u003ch3\u003eWhy These Two Work Better Together\u003c\/h3\u003e\n\u003cp\u003eANGEL.WASH deposits the first protein and antioxidant layer at the cleanse step, where the cuticle is most open and receptive. ANGEL.RINSE then seals that work in with Mango and Cocoa Butter, Angelica Root, and a second pass of Wheat Protein — conditioning without the weight that would undo the volume built in the Wash. Used as a system, the protein layering across both steps produces cumulative strength and volume that neither product achieves alone.\u003c\/p\u003e\n\n\u003ch3\u003eKey Active Ingredients\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHydrolysed Oat + Wheat Protein (ANGEL.WASH):\u003c\/strong\u003e Penetrate the hair shaft and fill structural gaps in colour-damaged or fine hair — building body, elasticity, and strength from inside the fibre rather than coating the surface.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSuperoxide Dismutase + Antioxidant Complex (ANGEL.WASH):\u003c\/strong\u003e An enzyme antioxidant complex found in green tea, sunflower seed, and rose hip that fights free radical damage from UV and environmental exposure — protecting colour molecules and the hair fibre between appointments.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRose Hip Fruit Oil (ANGEL.WASH):\u003c\/strong\u003e Rich in essential fatty acids and antioxidant vitamins — repairs and nourishes the hair shaft at the cleanse step.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eMango Seed Butter + Cocoa Seed Butter (ANGEL.RINSE):\u003c\/strong\u003e Deeply conditioning plant butters that seal the cuticle and add softness without the heaviness that collapses fine hair — the reason ANGEL.RINSE conditions without flattening.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eAngelica Archangelica Root Extract (ANGEL.RINSE):\u003c\/strong\u003e Conditions and hydrates the scalp and hair shaft, adding the manageability and shine that fine hair often loses alongside its volume.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHydrolysed Wheat Protein (ANGEL.RINSE):\u003c\/strong\u003e Adds volume and body without weight — the continuation of the protein layering begun in the Wash, sealing and building at the condition step.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eModa Pro Tip\u003c\/h3\u003e\n\u003cp\u003eApply ANGEL.RINSE to hair that has been squeezed free of excess water — not dripping wet — and focus on mid-lengths and ends only, keeping it away from the root where weight accumulates first on fine hair. Leave 1–2 minutes and rinse with cool water. For clients with very fine hair who want maximum volume at the blow-dry step, follow with Kevin Murphy Angel Masque once a week in place of the Rinse for a deeper protein treatment, then use the Anti Gravity volumising lotion through towel-dried hair before blow-drying.\u003c\/p\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003e\n\u003cstrong\u003eANGEL.WASH:\u003c\/strong\u003e Apply to wet hair. Massage gently into scalp and through lengths. Rinse thoroughly. Repeat if hair has significant product buildup.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eANGEL.RINSE:\u003c\/strong\u003e Squeeze excess water from hair. Apply from mid-lengths to ends only. Leave 1–2 minutes. Rinse with cool water.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":49421764165860,"sku":"KMANGELDUO500","price":120.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/angelwash500_2db2c8d3-9d19-404b-a2d6-78fa77cfa705.png?v=1784202931"},{"product_id":"kevin-murphy-angel-thickening-trio","title":"KEVIN.MURPHY ANGEL VOLUME \u0026 BODY MASS TRIO | Lift, Strengthen \u0026 Volumize","description":"\u003cdiv class=\"row mt-3\"\u003e\n\u003cdiv class=\"col product-headline\"\u003e\n\u003cdiv class=\"row mt-3\"\u003e\n\u003cdiv class=\"col product-headline\"\u003e\n\u003cp data-start=\"175\" data-end=\"221\"\u003e\u003cstrong data-start=\"175\" data-end=\"221\"\u003eKEVIN.MURPHY ANGEL VOLUME \u0026amp; BODY MASS TRIO\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"223\" data-end=\"250\"\u003eLift, Strengthen \u0026amp; Volumize\u003c\/p\u003e\n\u003cp data-start=\"252\" data-end=\"519\"\u003eGive fine, fragile hair the angelic volume it deserves. This feather-light yet powerful trio boosts body, nourishes strands, and enhances thickness \u003cstrong data-start=\"400\" data-end=\"411\"\u003ewithout\u003c\/strong\u003e weighing hair down. Expect soft, airy movement, fuller-looking lengths, and long-lasting, touchable volume.\u003c\/p\u003e\n\u003cp data-start=\"521\" data-end=\"540\"\u003e\u003cstrong data-start=\"521\" data-end=\"538\"\u003eWhat’s Inside\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"541\" data-end=\"942\"\u003e\n\u003cli data-start=\"541\" data-end=\"669\"\u003e\n\u003cp data-start=\"543\" data-end=\"669\"\u003e\u003cstrong data-start=\"543\" data-end=\"565\"\u003eANGEL.WASH (250ml)\u003c\/strong\u003e – Volumising shampoo that gently cleanses and helps strengthen fine, colour-treated, or damaged hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"670\" data-end=\"789\"\u003e\n\u003cp data-start=\"672\" data-end=\"789\"\u003e\u003cstrong data-start=\"672\" data-end=\"695\"\u003eANGEL.RINSE (250ml)\u003c\/strong\u003e – Lightweight conditioner that hydrates, detangles, and protects while keeping hair bouncy.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"790\" data-end=\"942\"\u003e\n\u003cp data-start=\"792\" data-end=\"942\"\u003e\u003cstrong data-start=\"792\" data-end=\"813\"\u003eBODY.MASS (100ml)\u003c\/strong\u003e – Leave-in thickening treatment inspired by skincare science to help fortify, densify, and add instant lift (with heat support).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"944\" data-end=\"968\"\u003e\u003cstrong data-start=\"944\" data-end=\"966\"\u003eWhy You’ll Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"969\" data-end=\"1262\"\u003e\n\u003cli data-start=\"969\" data-end=\"1034\"\u003e\n\u003cp data-start=\"971\" data-end=\"1034\"\u003e\u003cstrong data-start=\"971\" data-end=\"999\"\u003eBoosts volume \u0026amp; fullness\u003c\/strong\u003e—plumps each strand for airy body\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1035\" data-end=\"1089\"\u003e\n\u003cp data-start=\"1037\" data-end=\"1089\"\u003e\u003cstrong data-start=\"1037\" data-end=\"1063\"\u003eStrengthens \u0026amp; protects\u003c\/strong\u003e to help reduce breakage\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1090\" data-end=\"1142\"\u003e\n\u003cp data-start=\"1092\" data-end=\"1142\"\u003e\u003cstrong data-start=\"1092\" data-end=\"1116\"\u003eLightweight moisture\u003c\/strong\u003e—no residue, no collapse\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1143\" data-end=\"1201\"\u003e\n\u003cp data-start=\"1145\" data-end=\"1201\"\u003e\u003cstrong data-start=\"1145\" data-end=\"1177\"\u003eHeat support + anti-breakage\u003c\/strong\u003e for healthier styling\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1202\" data-end=\"1262\"\u003e\n\u003cp data-start=\"1204\" data-end=\"1262\"\u003e\u003cstrong data-start=\"1204\" data-end=\"1262\"\u003eSulphate-free, paraben-free, cruelty-free; colour-safe\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1264\" data-end=\"1438\"\u003e\u003cstrong data-start=\"1264\" data-end=\"1280\"\u003eWho It’s For\u003c\/strong\u003e\u003cbr data-start=\"1280\" data-end=\"1283\"\u003e✔ Fine, fragile, or colour-treated hair needing strength + body\u003cbr data-start=\"1346\" data-end=\"1349\"\u003e✔ Long-lasting volume without stickiness or buildup\u003cbr data-start=\"1400\" data-end=\"1403\"\u003e✔ Daily, weightless thickening care\u003c\/p\u003e\n\u003cp data-start=\"1440\" data-end=\"1456\"\u003e\u003cstrong data-start=\"1440\" data-end=\"1454\"\u003eHow to Use\u003c\/strong\u003e\u003c\/p\u003e\n\u003col data-start=\"1457\" data-end=\"1792\"\u003e\n\u003cli data-start=\"1457\" data-end=\"1518\"\u003e\n\u003cp data-start=\"1460\" data-end=\"1518\"\u003e\u003cstrong data-start=\"1460\" data-end=\"1475\"\u003eANGEL.WASH:\u003c\/strong\u003e Massage into wet hair; rinse thoroughly.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1519\" data-end=\"1597\"\u003e\n\u003cp data-start=\"1522\" data-end=\"1597\"\u003e\u003cstrong data-start=\"1522\" data-end=\"1538\"\u003eANGEL.RINSE:\u003c\/strong\u003e Apply mid-lengths to ends; leave \u003cstrong data-start=\"1572\" data-end=\"1587\"\u003e1–2 minutes\u003c\/strong\u003e; rinse.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1598\" data-end=\"1792\"\u003e\n\u003cp data-start=\"1601\" data-end=\"1792\"\u003e\u003cstrong data-start=\"1601\" data-end=\"1615\"\u003eBODY.MASS:\u003c\/strong\u003e Mist onto towel-dried hair (roots to mid-lengths); \u003cstrong data-start=\"1667\" data-end=\"1683\"\u003edo not rinse\u003c\/strong\u003e. Style with heat for maximum lift.\u003cbr data-start=\"1718\" data-end=\"1721\"\u003e\u003cem data-start=\"1721\" data-end=\"1731\"\u003ePro tip:\u003c\/em\u003e Blow-dry upside down after BODY.MASS for extra crown volume.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-start=\"1794\" data-end=\"2112\"\u003e\u003cstrong data-start=\"1794\" data-end=\"1813\"\u003eKey Ingredients\u003c\/strong\u003e\u003cbr data-start=\"1813\" data-end=\"1816\"\u003e• \u003cstrong data-start=\"1818\" data-end=\"1844\"\u003eHydrolysed Oat Protein\u003c\/strong\u003e – Softness, volume, and resilience\u003cbr data-start=\"1879\" data-end=\"1882\"\u003e• \u003cstrong data-start=\"1884\" data-end=\"1903\"\u003eCitrus Extracts\u003c\/strong\u003e – Fresh, lightweight shine and scalp clarity\u003cbr data-start=\"1948\" data-end=\"1951\"\u003e• \u003cstrong data-start=\"1953\" data-end=\"1971\"\u003eBamboo Extract\u003c\/strong\u003e – Silica-rich support to help fortify against breakage\u003cbr data-start=\"2026\" data-end=\"2029\"\u003e• \u003cstrong data-start=\"2031\" data-end=\"2052\"\u003eBiotin \u0026amp; Peptides\u003c\/strong\u003e – Skincare-inspired actives to support thicker-looking hair\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":49421765607652,"sku":"MUDLD61816","price":145.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/Kevin_Murphy_Angel_Volume_and_Body_Mass_Trio.png?v=1784202967"},{"product_id":"angel-volume-trio-kevin-murphy","title":"Kevin Murphy Angel Volume Trio | Wash, Rinse + Anti Gravity for Fine Hair","description":"\u003cp\u003e\u003cstrong\u003eA complete volume routine for fine, colour-treated hair — Angel Wash protein shampoo, Angel Rinse weightless conditioner, and Anti Gravity volumising lotion working together from the shower through the blow-dryer.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch3\u003eWhat's Included\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003ca href=\"\/products\/angel-wash-kevin-murphy\"\u003eKevin Murphy Angel Wash\u003c\/a\u003e — 250ml\u003c\/li\u003e\n  \u003cli\u003e\n\u003ca href=\"\/products\/angel-rinse-kevin-murphy\"\u003eKevin Murphy Angel Rinse\u003c\/a\u003e — 250ml\u003c\/li\u003e\n  \u003cli\u003e\u003ca href=\"\/products\/anti-gravity-kevin-murphy\"\u003eKevin Murphy Anti Gravity\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003eThis trio solves the most common fine hair problem: hair that is clean and well-conditioned by noon but flat by 3pm. Angel Wash and Angel Rinse handle the shower without adding any weight — Oat and Wheat Protein in the Wash build structural body at the cleanse step, Mango Butter and Oat Protein in the Rinse condition without coating the shaft. The volume is built in from the first step, not sprayed on after the fact.\u003c\/p\u003e\n\u003cp\u003eAnti Gravity is the piece most fine-haired clients have been missing. It is not a mousse. It is not a finishing spray. It is a lightweight lotion applied to damp hair before the blow-dryer that builds body inside each strand as it dries — so the volume comes from the structure of the hair, not from product sitting on the surface. As a White Haven Kevin Murphy salon with styling training in the Anti Gravity range, we teach clients the sandblasting technique below because it changes what a blowout on fine hair looks like.\u003c\/p\u003e\n\n\u003ch3\u003eKey Active Ingredients\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eOat + Wheat Protein (Angel Wash + Rinse):\u003c\/strong\u003e Strengthen the hair fibre and build body without weight — protein deposited at the cleanse and condition steps gives structural volume that holds through the day.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eMango Butter (Angel Rinse):\u003c\/strong\u003e Conditions fine hair without the heaviness that collapses volume at the root.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSuperoxide Dismutase + Antioxidant Complex (Angel Wash):\u003c\/strong\u003e Protects colour molecules and the hair fibre from environmental and UV damage.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eOil-Free Volumising Polymers + Lavender Extract (Anti Gravity):\u003c\/strong\u003e Bond to the hair shaft during blow-drying and build body and lift from the inside as each strand dries — zero crunch, zero residue.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eModa Pro Tip — The Sandblasting Technique\u003c\/h3\u003e\n\u003cp\u003eApply Anti Gravity to damp, towel-pressed hair and blow-dry fully to set the first layer. Then mist lightly with water, apply a second layer of Anti Gravity, and finish the blowout. Two layers delivers significantly more volume than one on fine hair — body builds progressively with each round. Three rounds is the maximum before the product becomes perceptible in the hair. This technique is what separates a good fine-hair blowout from a great one.\u003c\/p\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003e\n\u003cstrong\u003eAngel Wash:\u003c\/strong\u003e Apply to wet hair, massage into scalp for 30 seconds, work through lengths. Rinse with cool water.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eAngel Rinse:\u003c\/strong\u003e Squeeze excess water. Apply from mid-lengths to ends only. Leave 1–2 minutes. Rinse with cool water.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eAnti Gravity:\u003c\/strong\u003e Towel-press hair to damp, not dripping. Apply through damp hair root to tip, focusing at the root for lift. Blow-dry with a round brush lifting at the roots. For maximum volume, mist lightly once dry, apply a second layer, and repeat the blow-dry.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":49421767672036,"sku":"KDNA6615","price":92.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/Untitleddesign-2023-08-30T115348.629.png?v=1784203000"},{"product_id":"plumping-wash-rinse-and-body-mass-thinning-densifying-trio-kevin-murphy","title":"Kevin Murphy PLUMPING POWER Set | Densify + Thicken for Fine, Thinning Hair","description":"\u003cp\u003e\u003cstrong\u003eThe Kevin Murphy PLUMPING POWER Set — the complete densifying routine for fine and thinning hair. PLUMPING.WASH, PLUMPING.RINSE, and the BODY.MASS leave-in densifier work together to thicken each strand, add volume and fullness, and support a healthy scalp environment. A 31% saving over buying the products individually.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch3\u003eWhat's Included\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003ca href=\"\/products\/plumping-wash-kevin-murphy\"\u003eKevin Murphy PLUMPING.WASH\u003c\/a\u003e — 250ml — Densifying shampoo with a plumping complex that thickens the hair fibre and cleanses without stripping. For fine and thinning hair.\u003c\/li\u003e\n  \u003cli\u003e\n\u003ca href=\"\/products\/plumping-rinse-kevin-murphy\"\u003eKevin Murphy PLUMPING.RINSE\u003c\/a\u003e — 250ml — Densifying conditioner that continues the thickening treatment while adding lightweight moisture and manageability — without weighing fine hair down.\u003c\/li\u003e\n  \u003cli\u003e\n\u003ca href=\"\/products\/body-mass-kevin-murphy\"\u003eKevin Murphy BODY.MASS\u003c\/a\u003e — Leave-in plumping treatment with Amino Acids, Peptides, and Oleanolic Acid that supports scalp health, thickens the hair fibre, and adds body and fullness. The leave-in step that builds the densifying result over time.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003ePLUMPING POWER is the complete Kevin Murphy densifying system — the wash, the rinse, and the BODY.MASS leave-in that together thicken fine hair and support the scalp environment where hair density starts. For anyone with fine, flat, or thinning hair, this is the routine that builds fullness the right way: by thickening each individual strand and creating the conditions for healthier hair, rather than just coating the hair to fake temporary volume.\u003c\/p\u003e\n\u003cp\u003eThe PLUMPING.WASH and RINSE are the in-shower foundation — a plumping complex that expands and thickens the hair fibre at the cleanse and condition steps, delivering fullness without the heaviness that would flatten fine hair. They cleanse and condition gently, keeping fine hair light and moveable while building the base of the densifying result.\u003c\/p\u003e\n\u003cp\u003eBODY.MASS is where the system does its most interesting work. It is a leave-in treatment built around Amino Acids and Peptides (the building blocks the hair needs) plus Oleanolic Acid, an active associated with supporting a healthy scalp environment. Applied to damp roots and lengths, it thickens the hair fibre and adds genuine body while supporting the scalp conditions that underpin hair density. This is the step that makes PLUMPING POWER a densifying treatment rather than just a volumising wash — and the reason the results build with consistent use rather than washing out each time.\u003c\/p\u003e\n\u003cp\u003eThis is a densifying and thickening system, not a bond-repair or intensive-moisture system. For fine hair that is also damaged, pairing with a repair or hydration product is worthwhile. But for the core concern of fine, flat, or thinning hair that wants genuine fullness, PLUMPING POWER is the complete answer — and at a 31% saving over individual purchase, the most complete way to start it.\u003c\/p\u003e\n\u003cp\u003eVegan. Kevin Murphy's sustainable packaging from recycled ocean plastic.\u003c\/p\u003e\n\n\u003ch3\u003eWhy These Three Work Together\u003c\/h3\u003e\n\u003cp\u003eThe Wash thickens each strand at the cleanse step. The Rinse continues the thickening while keeping fine hair light and manageable. BODY.MASS is the leave-in that thickens the fibre further, adds lasting body, and supports the scalp environment — the step that turns a volumising wash into a densifying system. Wash and condition alone give temporary fullness; adding BODY.MASS builds the result over time.\u003c\/p\u003e\n\n\u003ch3\u003eKey Ingredients\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003ePlumping Complex (Wash + Rinse):\u003c\/strong\u003e Expands and thickens the hair fibre for fullness and density without weight — the mechanism that makes fine hair look and feel thicker.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eAmino Acids + Peptides (BODY.MASS):\u003c\/strong\u003e The structural building blocks of the hair. Support strength, thickness, and the conditions for healthier hair from the root.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eOleanolic Acid (BODY.MASS):\u003c\/strong\u003e A plant-derived active associated with supporting a healthy scalp environment — the foundation for hair density.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eModa Pro Tip\u003c\/h3\u003e\n\u003cp\u003eBODY.MASS is where the densifying result is built, so apply it correctly — to damp hair, worked into the roots and through the lengths, and left in (do not rinse). For maximum lift at the root, apply BODY.MASS to the root area first, then blow-dry with the head flipped forward using a round brush to lift from the base. The PLUMPING system rewards consistency: density-building actives work cumulatively, so the fullest results come from using the full routine regularly over 4–6 weeks rather than expecting an instant transformation from one wash.\u003c\/p\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003e\n\u003cstrong\u003ePLUMPING.WASH:\u003c\/strong\u003e Apply to wet hair. Massage through scalp and lengths. Rinse thoroughly.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003ePLUMPING.RINSE:\u003c\/strong\u003e Apply to damp hair from mid-lengths to ends. Leave 1–2 minutes. Rinse.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBODY.MASS:\u003c\/strong\u003e Apply to damp hair, working into roots and through lengths. Do not rinse. Blow-dry for lift and style as desired.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":49421786906852,"sku":"KDNA66120","price":125.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/Untitleddesign-2023-06-11T090659.063_537e430e-3857-4121-9e34-c5d24a40c0e4.png?v=1784203446"},{"product_id":"plumping-wash-and-plumping-rinse-500ml-duo-kevin-murphy","title":"Kevin Murphy PLUMPING.WASH + PLUMPING.RINSE 500ml Duo | Densifying System for Fine and Thinning Hair","description":"\u003cp\u003e\u003cstrong\u003ePLUMPING.WASH and PLUMPING.RINSE in 500ml professional sizes — Kevin Murphy's densifying system for fine, thinning, or ageing hair at the best cost per wash for committed PLUMPING clients.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch3\u003eWhat's Included\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003ca href=\"\/products\/plumping-wash-kevin-murphy\"\u003eKevin Murphy PLUMPING.WASH\u003c\/a\u003e — 500ml\u003c\/li\u003e\n  \u003cli\u003e\n\u003ca href=\"\/products\/plumping-rinse-kevin-murphy\"\u003eKevin Murphy PLUMPING.RINSE\u003c\/a\u003e — 500ml\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003ePLUMPING is Kevin Murphy's dedicated densifying system — built for fine, thinning, or ageing hair where the individual hair shaft has physically reduced in diameter over time. The PLUMPING.WASH and RINSE address that structural problem at the wash step using Rice Amino Acids, Oleanolic Acid, and Ginger Root — actives that work on the hair shaft and follicle rather than just adding surface product that washes out.\u003c\/p\u003e\n\u003cp\u003ePLUMPING.WASH combines Ginger Root and Nettle for scalp stimulation with Rice Amino Acids and Oleanolic Acid to physically expand the hair shaft diameter at the cleanse step. PLUMPING.RINSE continues with Shea Butter conditioning that delivers moisture from root to tip without the heaviness that would undo the density work, plus a second pass of the densifying actives at the condition step. The 500ml duo delivers approximately twice the washes of the standard retail sizes at significantly better cost per wash.\u003c\/p\u003e\n\u003cp\u003eAs a White Haven Kevin Murphy salon, this is the duo we recommend first for any client describing thinning, fine, or ageing hair. Body.Mass leave-in added to the styling step extends the result through the blow-dry.\u003c\/p\u003e\n\n\u003ch3\u003eWhy These Two Work Better Together\u003c\/h3\u003e\n\u003cp\u003eThe Wash delivers the first dose of densifying actives when the cuticle is open and most receptive. The Rinse seals the cuticle with Shea Butter while delivering a second deposit of the same structural actives. Two contact points, same active system, cumulative structural thickening with consistent use.\u003c\/p\u003e\n\n\u003ch3\u003eKey Active Ingredients\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eGinger Root Extract (PLUMPING.WASH):\u003c\/strong\u003e Stimulates scalp circulation and strengthens hair at the follicle level.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eNettle Extract (PLUMPING.WASH):\u003c\/strong\u003e Fortifies fine hair and stimulates the scalp environment — a traditional botanical for hair density support.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRice Amino Acids (both products):\u003c\/strong\u003e Penetrate the hair shaft and physically expand its diameter with consistent use — the primary structural thickening mechanism across the PLUMPING system.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eOleanolic Acid (both products):\u003c\/strong\u003e Fortifies at the root and nourishes the follicle — fights the ageing process that progressively reduces shaft diameter over time.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eShea Butter (PLUMPING.RINSE):\u003c\/strong\u003e Delivers moisture from root to tip without the heaviness that collapses fine hair — conditions without flattening the density the Wash builds.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eModa Pro Tip\u003c\/h3\u003e\n\u003cp\u003eApply PLUMPING.RINSE to squeezed-dry hair, mid-lengths to ends only — roots last on fine or thinning hair. Leave 1–2 minutes, cool rinse. Follow with Kevin Murphy Body.Mass on damp hair before blow-drying — concentrated at the roots and scalp with a concentrator nozzle and directional heat. The new Body.Mass formula includes Wild Olive Tree stem cells that anchor hair at the root level alongside the original thickening technology.\u003c\/p\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003e\n\u003cstrong\u003ePLUMPING.WASH:\u003c\/strong\u003e Apply to wet hair. Massage through hair and scalp. Rinse. Repeat if needed.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003ePLUMPING.RINSE:\u003c\/strong\u003e Squeeze excess water. Apply mid-lengths to ends. Leave 1–2 minutes. Rinse with cool water.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":49521245651172,"sku":"KMPRJA26P3","price":140.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/plumping500ml.png?v=1785266663"}],"url":"https:\/\/www.modasalon.ca\/collections\/kevin-murphy-angel-body.oembed","provider":"Moda Salon","version":"1.0","type":"link"}