{"title":"Kevin Murphy Plumping","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eFullness-focused care for fine or aging hair that needs body, density, bounce, and thicker-looking results.\u003c\/p\u003e","products":[{"product_id":"plumping-wash-kevin-murphy","title":"KEVIN.MURPHY PLUMPING.WASH | Densifying Shampoo for Fine Hair","description":"\u003cp\u003eA densifying shampoo for fine, thinning or ageing hair that needs fuller-looking body and renewed strength.\u003c\/p\u003e\n\u003cp\u003eKEVIN.MURPHY PLUMPING.WASH is designed to cleanse while supporting fuller-looking, stronger-feeling hair from root to tip. It is a smart starting point for fine, thinning or ageing hair that needs body without a rough, stripped feel.\u003c\/p\u003e\n\u003cp\u003eModa loves PLUMPING.WASH for fine hair that feels like it gives up before the styling even starts. It keeps the routine focused on fullness, strength and softness so volume feels more intentional.\u003c\/p\u003e\n\u003ch3\u003eWhy You’ll Love It\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSupports fuller-looking hair\u003c\/li\u003e\n\u003cli\u003eCleanses fine or thinning hair without heaviness\u003c\/li\u003e\n\u003cli\u003eHelps hair feel stronger from root to tip\u003c\/li\u003e\n\u003cli\u003ePairs with the PLUMPING routine for body and density\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair, massage into scalp and hair, then rinse. Repeat if needed and follow with PLUMPING.RINSE.\u003c\/p\u003e\n\u003ch3\u003eModa Stylist Tip\u003c\/h3\u003e\n\u003cp\u003eMassage at the scalp for a proper cleanse. Volume starts at the root, so do not rush that part.\u003c\/p\u003e\n\u003ch3\u003ePerfect For\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFine hair\u003c\/li\u003e\n\u003cli\u003eThinning-looking hair\u003c\/li\u003e\n\u003cli\u003eAgeing hair\u003c\/li\u003e\n\u003cli\u003eVolume and density routines\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eKey Ingredients \/ Technology\u003c\/h3\u003e\n\u003cp\u003eOfficial KEVIN.MURPHY product information describes PLUMPING.WASH as a densifying shampoo for thinning hair that helps create fuller-looking, stronger-feeling hair.\u003c\/p\u003e\n\u003cp\u003eSulphate-Free | Paraben-Free | Cruelty-Free | Salon-Loved\u003c\/p\u003e","brand":"Kevin Murphy","offers":[{"title":"40 ml","offer_id":47045781061860,"sku":"KMU15415","price":11.5,"currency_code":"CAD","in_stock":true},{"title":"250 ml","offer_id":43921300259044,"sku":"KMU16458","price":55.5,"currency_code":"CAD","in_stock":true},{"title":"1000 ml","offer_id":43921300291812,"sku":"KMU15416","price":112.0,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/plumping_wash_250.png?v=1727902566"},{"product_id":"plumping-rinse-kevin-murphy","title":"KEVIN.MURPHY PLUMPING.RINSE | Thickening Conditioner for Fine Hair","description":"\u003cp\u003eA thickening conditioner for fine, thin or ageing hair that wants softness, shine and fuller-looking body.\u003c\/p\u003e\n\u003cp\u003ePLUMPING.RINSE conditions fine, thin or ageing hair while supporting thickness, volume and soft texture. It is the conditioner step that helps hair feel cared for without collapsing the lift you worked so hard for.\u003c\/p\u003e\n\u003cp\u003eModa loves this because fine hair deserves conditioner too. This keeps the PLUMPING routine focused on body and softness without that sad, flat finish.\u003c\/p\u003e\n\u003ch3\u003eWhy You’ll Love It\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eConditions without heavy weight\u003c\/li\u003e\n\u003cli\u003eSupports thicker-looking hair\u003c\/li\u003e\n\u003cli\u003eAdds softness and shine\u003c\/li\u003e\n\u003cli\u003eCompletes the PLUMPING wash routine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003cp\u003eAfter PLUMPING.WASH, apply through mid-lengths and ends. Leave as directed, then rinse.\u003c\/p\u003e\n\u003ch3\u003eModa Stylist Tip\u003c\/h3\u003e\n\u003cp\u003eKeep conditioner away from the root if your hair gets flat quickly. Mid-lengths and ends get the love; roots keep the lift.\u003c\/p\u003e\n\u003ch3\u003ePerfect For\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFine hair\u003c\/li\u003e\n\u003cli\u003eThinning-looking hair\u003c\/li\u003e\n\u003cli\u003eAgeing hair\u003c\/li\u003e\n\u003cli\u003eVolume routines\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eKey Ingredients \/ Technology\u003c\/h3\u003e\n\u003cp\u003eOfficial KEVIN.MURPHY information describes PLUMPING.RINSE as nourishment for fine, thin or ageing hair with volume and shine support.\u003c\/p\u003e\n\u003cp\u003eSulphate-Free | Paraben-Free | Cruelty-Free | Salon-Loved\u003c\/p\u003e","brand":"Kevin Murphy","offers":[{"title":"40 ml","offer_id":47045782634724,"sku":"KMU15045","price":11.5,"currency_code":"CAD","in_stock":false},{"title":"250 ml","offer_id":43921333649636,"sku":"KMU16467","price":60.0,"currency_code":"CAD","in_stock":false},{"title":"1000 ml","offer_id":43921333682404,"sku":"KMU15406","price":121.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/plumping_rinse_250.png?v=1727902777"},{"product_id":"body-mass-kevin-murphy","title":"KEVIN.MURPHY BODY.MASS | Leave-In Plumping Treatment","description":"\u003cp\u003eA leave-in plumping treatment for fine or thinning-looking hair that wants fuller-looking body and root support.\u003c\/p\u003e\n\u003cp\u003eBODY.MASS is a leave-in plumping treatment designed to help fine or thinning-looking hair appear thicker, fuller and stronger. It supports body from the root while keeping the finish lightweight and wearable.\u003c\/p\u003e\n\u003cp\u003eModa loves BODY.MASS for clients who want volume support that feels more like a treatment than a sticky styler. It is especially helpful when fine hair needs fullness before you even pick up the brush.\u003c\/p\u003e\n\u003ch3\u003eWhy You’ll Love It\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eHelps hair look and feel thicker\u003c\/li\u003e\n\u003cli\u003eSupports root-level fullness\u003c\/li\u003e\n\u003cli\u003eLightweight leave-in formula\u003c\/li\u003e\n\u003cli\u003ePairs with the PLUMPING routine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003cp\u003eApply to damp or towel-dried hair, focusing at the roots and areas needing fullness. Style as desired.\u003c\/p\u003e\n\u003ch3\u003eModa Stylist Tip\u003c\/h3\u003e\n\u003cp\u003eApply with intention at the root, then blow-dry for lift. This is where placement makes the product worth it.\u003c\/p\u003e\n\u003ch3\u003ePerfect For\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFine hair\u003c\/li\u003e\n\u003cli\u003eThinning-looking hair\u003c\/li\u003e\n\u003cli\u003eFlat roots\u003c\/li\u003e\n\u003cli\u003eVolume prep routines\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eKey Ingredients \/ Technology\u003c\/h3\u003e\n\u003cp\u003eOfficial KEVIN.MURPHY information highlights Wild Olive Tree stem cells for fuller-looking hair and strength support.\u003c\/p\u003e\n\u003cp\u003eSulphate-Free | Paraben-Free | Cruelty-Free | Salon-Loved\u003c\/p\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":43856078143716,"sku":"KMU19032","price":64.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/bpodymas.png?v=1727913016"},{"product_id":"plumping-wash-and-rinse-for-thinning-densifying-duo-kevin-murphy","title":"KEVIN.MURPHY PLUMPING.WASH + PLUMPING.RINSE Duo | Fuller-Looking Hair Routine","description":"\u003cp\u003eA coordinated KEVIN.MURPHY routine for fuller-looking hair with body, strength, and volume with the cleanse and care steps already paired for you.\u003c\/p\u003e\n\u003cp\u003eThis KEVIN.MURPHY set brings together PLUMPING.WASH, PLUMPING.RINSE to support fuller-looking hair with body, strength, and volume. Each product has a clear role in the routine: PLUMPING.WASH cleanses while supporting body and fullness; PLUMPING.RINSE conditions while supporting thicker-looking hair.\u003c\/p\u003e\n\u003cp\u003eModa loves this set because it keeps the routine focused instead of mixing random products and hoping they get along. It is an easy way to make the wash-day steps work toward the same result.\u003c\/p\u003e\n\u003ch3\u003eWhy You’ll Love It\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSupports fuller-looking hair with body, strength, and volume\u003c\/li\u003e\n\u003cli\u003eKeeps matching routine steps together\u003c\/li\u003e\n\u003cli\u003eSimplifies wash-day product choices\u003c\/li\u003e\n\u003cli\u003eGreat for restocking or committing to a favourite routine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003cp\u003eUse the products in routine order. Cleanse with the WASH first, rinse thoroughly, then apply the RINSE or treatment through mid-lengths and ends where directed. Follow with styling care as needed.\u003c\/p\u003e\n\u003ch3\u003eModa Stylist Tip\u003c\/h3\u003e\n\u003cp\u003eFor duos and sets, keep the products in the same family when possible. The routine is easier to follow, and the results feel more consistent from wash to style.\u003c\/p\u003e\n\u003ch3\u003ePerfect For\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFine hair\u003c\/li\u003e\n\u003cli\u003eThinning-looking hair\u003c\/li\u003e\n\u003cli\u003eVolume routines\u003c\/li\u003e\n\u003cli\u003eFuller-looking styles\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eKey Ingredients \/ Technology\u003c\/h3\u003e\n\u003cp\u003eKey ingredients and technology vary by product in the set. Refer to each product label for the current ingredient list and use directions.\u003c\/p\u003e\n\u003cp\u003eSulphate-Free | Paraben-Free | Cruelty-Free | Salon-Loved\u003c\/p\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":43970851504356,"sku":"plumpingduokm","price":99.0,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/plumpingduo250.png?v=1727907994"},{"product_id":"plumping-wash-and-rinse-1000ml-duo-kevin-murphy","title":"KEVIN.MURPHY PLUMPING.WASH + PLUMPING.RINSE Pro Duo | Fuller-Looking Hair Care","description":"\u003cp\u003eA coordinated KEVIN.MURPHY routine for fuller-looking hair and volume in a pro-size routine with the cleanse and care steps already paired for you.\u003c\/p\u003e\n\u003cp\u003eThis KEVIN.MURPHY set brings together PLUMPING.WASH, PLUMPING.RINSE to support fuller-looking hair and volume in a pro-size routine. Each product has a clear role in the routine: PLUMPING.WASH cleanses while supporting body; PLUMPING.RINSE conditions without flattening fine hair.\u003c\/p\u003e\n\u003cp\u003eModa loves this set because it keeps the routine focused instead of mixing random products and hoping they get along. It is an easy way to make the wash-day steps work toward the same result.\u003c\/p\u003e\n\u003ch3\u003eWhy You’ll Love It\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSupports fuller-looking hair and volume in a pro-size routine\u003c\/li\u003e\n\u003cli\u003eKeeps matching routine steps together\u003c\/li\u003e\n\u003cli\u003eSimplifies wash-day product choices\u003c\/li\u003e\n\u003cli\u003eGreat for restocking or committing to a favourite routine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003cp\u003eUse the products in routine order. Cleanse with the WASH first, rinse thoroughly, then apply the RINSE or treatment through mid-lengths and ends where directed. Follow with styling care as needed.\u003c\/p\u003e\n\u003ch3\u003eModa Stylist Tip\u003c\/h3\u003e\n\u003cp\u003eFor duos and sets, keep the products in the same family when possible. The routine is easier to follow, and the results feel more consistent from wash to style.\u003c\/p\u003e\n\u003ch3\u003ePerfect For\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFine hair\u003c\/li\u003e\n\u003cli\u003eThinning-looking hair\u003c\/li\u003e\n\u003cli\u003ePro-size routines\u003c\/li\u003e\n\u003cli\u003eVolume care\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eKey Ingredients \/ Technology\u003c\/h3\u003e\n\u003cp\u003eKey ingredients and technology vary by product in the set. Refer to each product label for the current ingredient list and use directions.\u003c\/p\u003e\n\u003cp\u003eSulphate-Free | Paraben-Free | Cruelty-Free | Salon-Loved\u003c\/p\u003e","brand":"Kevin Murphy","offers":[{"title":"No Pumps","offer_id":46114905489636,"sku":"kmplumpduo-1","price":198.05,"currency_code":"CAD","in_stock":false},{"title":"With Pumps","offer_id":46114905522404,"sku":"kmplumpduo-2","price":208.23,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/Untitleddesign-2023-06-08T102352.138_a43a24ff-a144-45c3-a1cc-8aff3d526ff1.png?v=1698060418"},{"product_id":"kevin-murphy-plumping-wash-plumping-rinse-powder-puff","title":"KEVIN.MURPHY PLUMPING.WASH + PLUMPING.RINSE + POWDER.PUFF | Ultimate Volume Trio","description":"\u003cp\u003eA coordinated KEVIN.MURPHY routine for a volume routine from cleanse to styling lift with the cleanse and care steps already paired for you.\u003c\/p\u003e\n\u003cp\u003eThis KEVIN.MURPHY set brings together PLUMPING.WASH, PLUMPING.RINSE, POWDER.PUFF to support a volume routine from cleanse to styling lift. Each product has a clear role in the routine: PLUMPING.WASH cleanses while supporting body; PLUMPING.RINSE conditions fine hair without flattening; POWDER.PUFF adds instant lift and texture at styling.\u003c\/p\u003e\n\u003cp\u003eModa loves this set because it keeps the routine focused instead of mixing random products and hoping they get along. It is an easy way to make the wash-day steps work toward the same result.\u003c\/p\u003e\n\u003ch3\u003eWhy You’ll Love It\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSupports a volume routine from cleanse to styling lift\u003c\/li\u003e\n\u003cli\u003eKeeps matching routine steps together\u003c\/li\u003e\n\u003cli\u003eSimplifies wash-day product choices\u003c\/li\u003e\n\u003cli\u003eGreat for restocking or committing to a favourite routine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003cp\u003eUse the products in routine order. Cleanse with the WASH first, rinse thoroughly, then apply the RINSE or treatment through mid-lengths and ends where directed. Follow with styling care as needed.\u003c\/p\u003e\n\u003ch3\u003eModa Stylist Tip\u003c\/h3\u003e\n\u003cp\u003eFor duos and sets, keep the products in the same family when possible. The routine is easier to follow, and the results feel more consistent from wash to style.\u003c\/p\u003e\n\u003ch3\u003ePerfect For\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFine hair\u003c\/li\u003e\n\u003cli\u003eFlat hair\u003c\/li\u003e\n\u003cli\u003eVolume routines\u003c\/li\u003e\n\u003cli\u003eRoot lift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eKey Ingredients \/ Technology\u003c\/h3\u003e\n\u003cp\u003eKey ingredients and technology vary by product in the set. Refer to each product label for the current ingredient list and use directions.\u003c\/p\u003e\n\u003cp\u003eSulphate-Free | Paraben-Free | Cruelty-Free | Salon-Loved\u003c\/p\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":45595679228132,"sku":"MUDL63131","price":140.0,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/plumpingtrio2.png?v=1725378315"}],"url":"https:\/\/www.modasalon.ca\/collections\/kevin-murphy-plumping.oembed","provider":"Moda Salon","version":"1.0","type":"link"}