{"product_id":"pureology-strength-cure-deep-treatment-mask","title":"Pureology Strength Cure Deep Treatment Mask - Repair Mask for Damaged Colour-Treated Hair","description":"\u003cp\u003e\u003cstrong\u003eA five-minute weekly repair mask with Keravis protein and astaxanthin that restores strength and elasticity to damaged, colour-treated hair while Antifade Complex® protects the colour you paid for.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch3\u003eThe Moda Team Review\u003c\/h3\u003e\n\u003cp\u003eThis is the mask for the client whose hair has taken a beating — lightened one too many times, flat-ironed daily, or both. You know the signs: ends that stretch and snap when wet, a rough, straw-like feel through the lengths, and colour that looks dull two weeks after the appointment. Strength Cure Deep Treatment Mask is built for exactly that combination of structural damage and colour fade.\u003c\/p\u003e\n\u003cp\u003eWhere the Strength Cure Conditioner is your every-wash maintenance step, the Deep Treatment Mask delivers the line's repair actives in a richer, more concentrated formula with a longer contact window. Keravis — a vegetable protein — helps reinforce weakened fibres, while astaxanthin, an antioxidant, supports the hair against the stress of heat and colour. The result is hair that feels stronger and more elastic, detangles more easily, and breaks less when you brush it.\u003c\/p\u003e\n\u003cp\u003eIt is 100% vegan and free of sulfates and parabens, so it fits into a colour-safe routine without stripping or coating.\u003c\/p\u003e\n\n\u003ch3\u003eKey Active Ingredient(s)\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eKeravis (hydrolyzed vegetable protein):\u003c\/strong\u003e A plant-derived protein that fills in weakened areas along the hair fibre, improving strength and elasticity so damaged lengths are less likely to snap.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eAstaxanthin:\u003c\/strong\u003e A powerful antioxidant derived from microalgae that helps protect hair from the oxidative stress of heat styling and chemical services.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eAntifade Complex®:\u003c\/strong\u003e Pureology's signature colour-protection blend that helps keep colour vibrant and shiny between salon visits.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eModa Pro Tip\u003c\/h3\u003e\n\u003cp\u003eSqueeze your hair until it stops dripping before you apply — then press out a little more with a towel. A mask applied to soaking-wet hair is diluted before it ever reaches the fibre. Work it through mid-lengths and ends with a wide-tooth comb so every strand is coated, then let it sit the full five minutes. Rushing the rinse is the most common reason clients tell us a mask \"didn't do anything.\"\u003c\/p\u003e\n\n\u003ch3\u003eNot the Right Fit If...\u003c\/h3\u003e\n\u003cp\u003eYour hair is healthy but simply dry, or it is very fine and weighs down easily. Protein-rich repair masks are designed for structural damage; on healthy fine hair they can feel heavier than you need. For moisture without the repair focus, reach for the Pureology Hydrate line instead.\u003c\/p\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003eShampoo with Strength Cure Shampoo and gently squeeze out excess water.\u003c\/li\u003e\n  \u003cli\u003eApply a quarter-size amount through damp mid-lengths and ends, combing through to distribute evenly.\u003c\/li\u003e\n  \u003cli\u003eLeave on for 5 minutes, then rinse thoroughly. Use weekly in place of conditioner, or more often for severely damaged hair.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Pureology","offers":[{"title":"Default Title","offer_id":67622423298276,"sku":"P2734400","price":48.8,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0513\/2831\/9677\/files\/1884486530080.jpg?v=1792236870","url":"https:\/\/www.modasalon.ca\/products\/pureology-strength-cure-deep-treatment-mask","provider":"Moda Salon","version":"1.0","type":"link"}