Davines
LOVE CURL Shampoo 500ml Refill
Curl-Enhancing Shampoo for Wavy and Curly Hair
More hydrated curls. Better cost per wash.
LOVE CURL Shampoo in 500ml — ROC Baobab Pulp Extract for up to 11x more hydrated curls and 72-hour anti-frizz at better cost per wash.
- Hydration
- Dry hair
- Frizz control
- Cleanse
Vegan · B Corp · ROC Baobab · Made in Italy · 500ml Economy Size
This is probably for you if…
- Wavy and curly hair that loses definition or frizzes after washing Curly hair needing moisture preservation at the cleanse step Frequent washers wanting better cost per wash on the LOVE CURL system Colour-treated curly hair Clients confirmed on LOVE CURL wanting the 500ml economy format
In stock + ready to ship
Unopened + unused items may be eligible for exchange or store credit within 14 days. Returns policy
- Free shipping $100+Canada + U.S. · duties included
- Packed by ModaBowmanville, Ontario
- Earn Inner CirclePoints on eligible orders
Use it with
Complete the routine.
A simple system layered for your hair.
Add the full routine.
$231.00$216.00You save $15.00
What it does
- Up to 11x more hydrated hair — instrumental test, full LOVE CURL system
- 72-hour anti-frizz with the full LOVE CURL routine
- ROC Baobab Pulp Extract locks moisture in at cleanse rather than stripping it out
- 500ml — same formula as 250ml at better cost per wash. Vegan, B Corp, Made in Italy
Perfect for
- Wavy and curly hair — all curl types
- Colour-treated and natural
How to use
- Saturate hair thoroughly with warm water.
- Apply shampoo to scalp. Massage gently with fingertips in circular motions.
- Let lather rinse through lengths — do not aggressively work lengths.
- Rinse thoroughly. Follow immediately with LOVE CURL Conditioner.
Routine step
Why we like it
The Moda Team Review
LOVE CURL is the system we use for wavy and curly hair clients who need moisture and definition without stripping. The Baobab Pulp Extract sourcing story is genuine — Mrs. Ouattara Abiba's women's cooperative in Banfora, Burkina Faso, ROC certified traceable supply chain. The 500ml refill is for clients who have confirmed LOVE CURL works for their curl type and want to stop restocking the smaller bottle.
Read full stylist notes
The Baobab Pulp Extract in LOVE CURL is Regenerative Organic Certified™ — sourced from Mrs. Ouattara Abiba's women's cooperative in Banfora, Burkina Faso. Davines pays above-market prices directly to the cooperative and the supply chain is fully traceable. B Corp certified, family-owned, Made in Italy.
Moda
What’s inside — and why it’s there
The ingredients worth knowing.
- ROC Baobab Pulp Extractup to 11x more hydrated hair, 72-hr anti-frizz (LOVE CURL shampoo + conditioner + milk, instrumental test on hair strands vs. untreated).
View full ingredient list
Refer to current product packaging for the most accurate ingredient list.
How to use
Use it the way we would.
- Saturate hair thoroughly with warm water.
- Apply shampoo to scalp. Massage gently with fingertips in circular motions.
- Let lather rinse through lengths — do not aggressively work lengths.
- Rinse thoroughly. Follow immediately with LOVE CURL Conditioner.
Moda stylist tipSaturate thoroughly before applying — curly hair needs full saturation for even distribution. Work shampoo into scalp with fingertips in circular motions; let lather rinse through lengths, don't aggressively work the lengths. Curly hair loses most of its definition from mechanical disruption during the wash, not from product failure. Keep the lengths gentle.
Reviews
Questions? We get them.
Good to know.
The questions we hear most about this product. If yours isn’t here, a real stylist will answer.
Ask ModaWhat changed in the new LOVE CURL Shampoo formula?
The reformulated LOVE CURL Shampoo is now powered by Regenerative Organic Certified™ Baobab Pulp Extract, sourced from Mrs. Ouattara Abiba's women's cooperative in Banfora, Burkina Faso. The Baobab Pulp's carbohydrates lock moisture into the hair shaft at the cleanse step, with antioxidants protecting curl structure — a meaningful upgrade from a general curl care formula to one with ROC certified, traceable ingredient sourcing and documented hydration efficacy.
What are the 11x hydration and 72-hour anti-frizz results based on?
These are system results from Davines' instrumental testing on hair strands treated with LOVE CURL Shampoo, Conditioner, and Enhancing Milk together versus untreated hair. They are not single-product claims — they require the full three-step system to achieve. The Shampoo is the cleanse foundation; the Conditioner seals moisture; the Enhancing Milk is the leave-in that locks in the anti-frizz result through 72 hours.
Is the 500ml refill the same formula as the 250ml?
Yes — identical formula. The 500ml is the economy refill format of the same LOVE CURL Shampoo in a larger bottle at better cost per wash. Davines does not change formulas between retail and refill sizes. Add the Davines Essentials 2.0 Pump for consistent dosing without having to tip the bottle.
Is LOVE CURL Shampoo suitable for colour-treated curly hair?
Yes — LOVE CURL Shampoo is colour-safe. Colour-treated curly hair is particularly vulnerable to moisture loss during the cleanse step because chemical services open the cuticle structure and make it less effective at retaining moisture. The Baobab Pulp Extract's moisture-locking carbohydrates are particularly well-suited for this combination.
Why does curly hair need a different shampoo than straight hair?
Curly hair has a more spiralled or compact structure that makes it harder for the scalp's natural oils to travel down the hair shaft — curly hair is naturally drier than straight hair at the lengths and ends. A conventional shampoo that strips aggressively at the cleanse step removes what little natural moisture the lengths have, causing the cuticle to lift, frizz to form, and curl pattern to collapse. LOVE CURL Shampoo's gentle base and the Baobab Pulp Extract's moisture-locking carbohydrates are designed to cleanse without that stripping effect — preserving the curl's natural structure through the wash.
Works with this
Works with this.
Returns
Unopened + unused products may be eligible for exchange or Moda store credit within 14 days.
Returns policy
Need help choosing?
We’re here for your hair.
Tell us what your hair is doing and we’ll help you figure out whether this belongs in your routine.