Kevin Murphy Young Again Masque | Deep Conditioning Mask for Dry Damaged Hair

Kevin Murphy
A weekly deep-conditioning masque for brittle, dry and ageing hair — Immortelle, Baobab, Orchid Extract and an Amino Acid complex deeply condition and strengthen in 5 to 10 minutes.
Weekly intensive reset for hair depleted by ageing, hormonal changes or chemical processing, Brittle hair lacking elasticity that needs deeper treatment than daily conditioning, Colour-treated hair wanting a weekly concentrated dose of repair and anti-ageing actives, Post-chemical service reset — use the week after a colour or bleach appointment, and Anyone using Young Again Wash and Rinse who wants the full REJUVENATE treatment step
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Regular price $72.00
Regular price Sale price $72.00
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Description

A weekly restorative deep-conditioning masque for brittle, dry and ageing hair — Immortelle, Baobab and Orchid Extract with an Amino Acid complex deeply condition and strengthen for restored body, bounce and shine in 5 to 10 minutes.

The Moda Team Review

Young Again Masque is the intensive weekly step in the REJUVENATE regimen — the same hero ingredient complex as the Wash and Rinse, but in a concentrated masque format with an extended 5 to 10 minute absorption window that allows the amino acids, Baobab Oil and Immortelle to penetrate more deeply than a conditioner can in the standard rinse time.

Kevin Murphy’s protocol for masque day is specific: wash with Young Again Wash, apply the Masque, absorb for 5 to 10 minutes, rinse, then follow with Young Again Rinse to lock in the treatment results. That final Rinse step after the masque is the detail most people miss. The conditioner closes the cuticle over what the masque deposited — without it, some of the treatment work rinses away with the masque itself.

Why Moda Carries This

As a White Haven Kevin Murphy salon, the Young Again Masque is the weekly reset we recommend for any client whose hair has progressively lost quality over time. Colour-treated hair processed repeatedly over years, post-menopausal hair changes, heat-stressed brittle ends — the masque delivers a concentrated dose of repair and conditioning that the daily Wash and Rinse maintains between uses. Once a week is the brand recommendation; hair in more significant distress can use it twice weekly.

Key Active Ingredients

  • Helichrysum Italicum (Immortelle) Extract: Anti-ageing rejuvenator that fights oxidation and strengthens and repairs depleted hair.
  • Adansonia Digitata (Baobab) Seed Oil: Deeply repairs damaged hair, increases strength, moisturises for manageability and all-over softness.
  • Orchid Flower Extract: Protein-rich extract that reinforces and strengthens the hair while delivering intense hydration, softness and elasticity.
  • Lotus Flower Extract: Soothing emollient that helps leave hair feeling supple.
  • Amino Acid Complex: The building blocks of hair protein — penetrate the cortex to restore structural integrity, strength and shine from within.
  • Quinoa Protein: Conditions, maintains moisture and strengthens the hair structure.

Moda Pro Tip

On masque day, do not skip the Young Again Rinse after rinsing the masque out. Kevin Murphy specifically states: apply masque, absorb 5 to 10 minutes, rinse, then follow with Young Again Rinse to lock in results. The conditioner seals the cuticle over what the masque deposited. Skipping it is like applying a treatment serum and then washing it off — you get some benefit but not the full result.

Not the Right Fit If...

If your hair damage is acute bond-level breakage from recent heavy bleaching, Re.Store or Repair Me Wash and Rinse is the more targeted first response. Young Again Masque is a restorative anti-ageing treatment for progressively depleted hair — it is not an intensive bond repair. Address structural breakage first, then introduce the Young Again system for ongoing quality maintenance.

How To Use

  1. Wash with Young Again Wash.
  2. Apply masque to freshly washed hair.
  3. Massage into hair and scalp.
  4. Leave for 5–10 minutes to fully absorb.
  5. Rinse thoroughly.
  6. Follow immediately with Young Again Rinse to lock in treatment results.
  7. Use once weekly or as needed.
COMMON QUESTIONS

Product FAQ

No — Kevin Murphy’s protocol is Masque and then Rinse, not one or the other. Apply Masque after washing, absorb 5–10 minutes, rinse the Masque out, then apply Young Again Rinse immediately and rinse again. The Rinse seals the cuticle over what the Masque deposited and locks in the treatment results.
Yes — once weekly is the brand recommendation and is enough for most clients using the Wash and Rinse daily. Hair in more significant distress can use it twice weekly. The daily Wash and Rinse routine maintains the baseline; the weekly Masque is the deeper reset on top of that daily foundation.
Yes — Kevin Murphy designs the REJUVENATE regimen for colour-treated hair specifically. Using the Masque the week after a colour appointment delivers a concentrated restorative treatment to hair that has been through a chemical process. Wait until your first wash at home after the service, then apply the Masque as your treatment step that wash day.
Yes — 5 minutes is the minimum Kevin Murphy specifies, and up to 10 minutes is the recommended window. Longer than 10 minutes does not improve the result noticeably — the amino acids and conditioning ingredients have fully deposited by then. A heat source (shower cap, warm towel, or hood dryer) during the contact window helps open the cuticle and can improve penetration.
No — different formulations for different hair types and concerns. Angel Masque is a protein repair treatment for fine and colour-treated hair — it rebuilds strength and reduces breakage with a focus on fine hair’s specific fragility. Young Again Masque is an anti-ageing restorative treatment for dry, brittle and depleted hair of any texture, built around Immortelle, Baobab and the amino acid complex. Your stylist can confirm which is the right match for your hair.
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