A sulphate-free, pH-balanced colour conditioner that forms a protective layer to guard against colour loss and environmental stressors — weightless, hydrating, and suitable for all colour-treated hair types.
The Moda Team Review
The Rinse picks up where the Wash leaves off. The ILLUMINATE Complex improves shine and softness while enhancing colour fastness — meaning it actively works to reduce how much colour washes out during conditioning. The CHROMATIC Complex continues the UV and humidity protection started by the shampoo. Together they form a protective layer around the hair shaft that guards against the two biggest causes of colour fade: the environment and physical damage from combing and friction.
What Kevin Murphy emphasises about this product in particular is its versatility in-salon. For highly curly or coily hair that needs extra detangling after chemical services, the Rinse can be used as an additional step — not replacing but adding to the routine. The Hydrolyzed Rice Protein builds elasticity and strength, making it particularly useful after chemical processing when the hair needs structural support alongside colour protection.
Why Moda Carries This
As a White Haven Kevin Murphy salon, Everlasting Colour Rinse is the conditioner we recommend as part of the complete colour care system for any client investing in ongoing colour services. The pH sealing technology in both the Wash and Rinse working together makes a more complete barrier than either product alone.
Key Active Ingredients
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Hydrolyzed Rice Protein: Creates shine and nourishes hair from root to tip, improving elasticity and strength — particularly beneficial for hair that has lost structural integrity through chemical processing.
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Inulin (Chicory Root Extract): A natural prebiotic fibre that supports the scalp's microbiome for improved scalp health, hydration, shine and smoothness.
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ILLUMINATE Complex: Improves shine and softness and enhances colour fastness while protecting against environmental stressors.
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CHROMATIC Complex: A hydrophobic film-forming complex that protects against humidity and UV radiation — the environmental factors that accelerate colour fade.
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Acidic pH System: Continues the cuticle-closing work of the Wash — the conditioner's acidic pH helps create shine and improve condition while reducing damage.
Moda Pro Tip
Squeeze excess water from your hair before applying. Conditioner applied to fully saturated hair is immediately diluted — the ILLUMINATE Complex and proteins need contact with the hair surface to deposit effectively. Moist, not dripping, is the right starting point for any conditioner in this range.
Not the Right Fit If...
If your colour-treated hair is also significantly dry or in need of intensive moisture repair, Hydrate Me Rinse (for dryness) or Repair Me Rinse (for bond damage) will address moisture and repair more directly. Everlasting Colour Rinse is a colour-protective conditioner first — it hydrates, but moisture is not its primary mandate.
How To Use
- After shampooing, squeeze excess water from hair.
- Apply to hair, leave for 1–2 minutes.
- Rinse thoroughly.
- For best results, follow with Everlasting Colour Leave-In on wet hair before styling.
