A deeply pigmented red Cromearth mask that revives and intensifies red, deep red, and auburn colour on natural or colour-treated hair — keeping rich reds vivid and full of depth between salon visits.
The Moda Team Review
Red is the most notoriously fast-fading colour family in hair, and deep red is no exception. The larger, richer the pigment, the more quickly it rinses out with every wash — especially on colour-treated hair that's more porous to begin with. Red Lava is the mask built for this: a deeply concentrated red mineral pigment formula that puts back intensity with every use, so the colour your client left the salon with is still recognisably the same colour three weeks later.
Red Lava is designed for the deeper end of the red spectrum — rich reds, deep auburn, burgundy-red, and red-brown. It's not for copper blonde (that's Red Ocher) and it's not for strawberry highlights. It's for hair that is genuinely, deeply red — where the goal is maintaining the depth and saturation of the colour, not just adding a hint of warmth. The pigment concentration in this mask reflects that — it's serious, and it works.
Processing time gives you control over intensity. Five minutes is a gentle refresh — ideal for maintenance when the colour is still in good shape. Ten to fifteen minutes gives a more saturated result for when the colour has faded noticeably and needs more correction. On very porous or lightened-base red hair, the pigment grips fast, so start at the lower end of the range on first use.
Why Moda Carries This
Our red clients are some of the most colour-committed clients in the chair — and they feel the fade most acutely. Red Lava gives them a real tool for home maintenance, not just a lightly tinted conditioner that does almost nothing. The concentration and quality of the mineral pigment in Cromearth is what makes this worth recommending: it actually moves the needle on faded red colour, which most at-home toning masks can't claim.
Key Active Ingredients
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Natural Mineral Pigments (deep red): Earth-derived red pigments that deposit rich, saturated tone on the hair shaft to revive and intensify faded red and auburn colour with consistent, deep results.
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Restructuring Complex: Conditions and rebuilds hair internally while pigment processes, addressing the porosity in colour-treated hair that causes red pigment to fade so quickly.
Moda Pro Tip
Red pigment is the heaviest and stickiest of all colour molecules — which is why it shows up so richly but also why it can deposit unevenly if applied incorrectly. Apply Red Lava to damp but not wet hair and work it through thoroughly, section by section, ensuring even coverage. Don't apply randomly and hope for even results — red masks require the same care as a colour service. Rinse with the coolest water you can stand to keep the cuticle closed and lock in the deposit.
Not the Right Fit If...
If your red is lighter — copper blonde, strawberry blonde, or vivid copper highlights — the RICA Cromearth Red Ocher Mask is better matched to that lighter base. If you want to neutralise or soften red reflects rather than intensify them, the RICA Cromearth Volcanic Ash Mask is the right tool instead.
How To Use
- Shampoo and towel-dry thoroughly.
- Section hair and apply Red Lava Mask evenly from ends to mid-lengths, then roots.
- Leave on 5–15 minutes depending on desired red intensity.
- Rinse thoroughly with the coolest water possible.
- Style as usual — follow with a finishing oil for maximum depth and shine.
