Davines This is a Blow Dry Primer

Davines This Is A Primer | Heat Protecting Blow Dry Primer Spray

Davines
A Davines styling step for lightweight lift, airy fullness and touchable movement.
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Regular price $48.00
Regular price Sale price $48.00
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Description

This Is A Primer (Blow Dry Primer)

A heat-protecting, anti-humidity leave-in spray that primes hair for a perfect blowdry — protects to 230°C, volumises, reduces styling time, and extends blowdry hold. Scented with peppermint, jasmine, cedar, and patchouli.

The Moda Team Review

The Primer is the More Inside product we recommend to every client who blow-dries. It does exactly what a good primer should: it prepares the hair so the styling that follows works better and lasts longer. The heat protection goes to 230°C — the full range of temperatures home dryers and irons operate at. The anti-humidity barrier keeps the blowdry shape intact in humid conditions. The VP/VA Copolymer and Panthenol combination adds body to the hair as it dries, which means fine-haired clients get lift and structure from the product itself before they've even touched the brush. The peppermint scent is distinctive — clients always comment on it.

Key Active Ingredients

VP/VA Copolymer — film-forming polymer that delivers volumising, bodying, and hold extension through the drying process.
Panthenol (Provitamin B5) — adds elasticity, shine, and manageability to the hair during blow-drying.
Mentha Piperita (Peppermint) Oil — invigorating scalp and hair active; contributes to the signature Primer fragrance: fresh peppermint and jasmine opening to cedar and patchouli.

How To Use

Spray onto towel-dried hair (5–20 pumps depending on hair length). Comb through to distribute evenly. Blow-dry as usual. Can be layered with other More Inside styling products.

Frequently Asked Questions

Does the Primer provide heat protection?
Yes — up to 230°C/450°F. Apply before any heat tool contact, including blow-dryers and irons.

Is it suitable for fine hair?
Yes — the volumising and bodying effect makes it particularly beneficial for fine hair. Apply generously at the roots.

Can I use it with other More Inside products?
Yes — it's designed as a base layer. Apply the Primer to damp hair first, then add any More Inside curl, texture, or finishing product after.

Is there a travel size?
Yes — the Primer is also available in a 100ml mini. See the mini listing at modasalon.ca.
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COMMON QUESTIONS

PRODUCT FAQ

Davines This Is A Primer is best for your hair gets clean, looks nice for an hour, then collapses at the root. I would recommend it when your fine or limp hair needs body, but most volumizing products make it feel dry, sticky or stiff, and you want lightweight lift, airy fullness and touchable movement.
It should not feel heavy when you use it where your hair actually needs it. If your hair is fine, start with less product and keep richer formulas away from the root unless the product is specifically for scalp or volume support.
Apply This Is A Primer through damp mid-lengths and ends before styling. If your hair is fine, use less than you think and keep it away from the root. If your hair is thick or dry, add a little more through the areas that feel rough or frizzy.
Use VOLU Shampoo and Conditioner for lightweight body, then add VOLU Hair Mist at the root or crown before blow-drying when you want more visible lift.
Davines is one of our most-loved professional brands at Moda Salon. We use it behind the chair, sell authentic Davines products, and ship across Canada and the USA with real salon guidance behind every recommendation.
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Not Sure If This Is The One?

Professional hair care can be personal. If you're unsure whether this product is right for your hair type, goals, or routine, our team is happy to help you choose with real salon experience behind the recommendation.
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