New at Moda
Maria Nila Haircare
Swedish haircare. Made a little friendlier.
Professional, 100% vegan haircare made in Sweden — with ranges named for what they actually do. Hydration, repair, volume, colour, blonde, curls, scalp care and shine.
100% vegan · Made in Sweden · Ships across Canada + USA
New to our shelves
Why Maria Nila?
100% vegan formulas
Every Maria Nila formula is 100% vegan — no exceptions, no fine print.
Made in Sweden
Developed and made in Stockholm, with a Scandinavian idea of what haircare should be.
Colour-protecting
Colour protection runs through the whole range — not just one line.
Shop Luminous ColourEasy to navigate
Ranges named for what they do, so you can find your routine without a translator.
Find your rangeNew to Maria Nila?
Start with these.
The Maria Nila ranges are named for the job they do. Pick the one that matches what your hair is doing and you are most of the way there.
Shop styling →
Start with your hair
What does it need?
Nine everyday hair situations, each mapped to the Maria Nila range to start with. Click through and the shopping part is already done.
Dry + frizzy
Start with True Soft
Damaged + breaking
Start with Structure Repair
Fine + flat
Start with Pure Volume
Colour-treated
Start with Luminous Colour
Blonde + brassy
Start with Sheer Silver
Dry or sensitive scalp
Start with Head & Hair Heal
Buildup + reset
Start with Purifying Cleanse
Curly + coily
Start with Coils & Curls
Dull + needs shine
Start with Mirror Gloss
Newest from Maria Nila
Meet Mirror Gloss. The shine line.
Dull hair usually is not damaged hair — it is hair with a roughed-up cuticle, and a rough surface scatters light instead of reflecting it. Mirror Gloss is built around smoothness and mirror-like shine, across hair types, textures and colours.
Newest line in the range
Between colour appointments
Colour Refresh. Fifteen shades.
Nourishing colour masks to refresh, tone and play with colour between salon visits — from toning beiges and silvers through warm browns and reds to full pinks and violets. No developer, no mixing, and it washes out over roughly four to ten washes.
It cannot lighten, and it will not cover grey — shades are best picked with your stylist, so the colour lands on the first try.
After the wash
Style by result.
Maria Nila styling is organised by the finish you want — not by product names you have to decode. Hold numbers run 1 to 5, and they mean what they say.
Go big
LITRE. The big bottles. Obviously.
Found your routine? Keep more of it around. The Maria Nila shampoos and conditioners come in 1000 ml professional sizes — the same formula, a lot less packaging, and a better price per wash.
All Maria Nila
Shop all Maria Nila.
Every range, every format, with live pricing and availability. Filter by hair concern, hair type, product type or routine step to narrow it down.
Put your colours together
Build your routine.
Maria Nila routines run in five simple steps — and the ranges are colour-coded, so your shower shelf explains itself. You can mix the colours: scalp and lengths don’t always want the same thing.
You can mix the colours.
Find my routine with Moda- CleanseWash for what your scalp and lengths actually need.
- ConditionSoftness, slip and detangling — matched to your range.
- TreatMasques and boosters, once or twice a week.
- PrepLeave-ins and heat protection before styling.
- StyleThe finish: volume, texture, hold or shine.
Be friendly
Haircare with a point of view.
Maria Nila calls it friendly haircare — professional results without the trade-offs. Where a line is sulfate- and paraben-free, we say so on the product page. Where it is not, we say that too.
- 100% vegan formulas
- No animal testing
- Made in Sweden
- Colour protection across the whole range
- Sulfate- and paraben-free on selected lines
Friendly to hair, colour, animals and the planet.
Why buy through Moda
Salon-backed, not just shipped.
Stylist-picked
We don’t add a professional brand just because it’s new. Maria Nila earned the shelf on three counts: it’s genuinely fresh, the ranges explain themselves, and it’s the brand making the biggest impact in professional haircare right now.
Real advice
Ask a Moda stylist which range fits before you buy anything — a real person, not a chatbot.
Ask ModaNo-surprises shipping
Packed by our salon team and shipped to both Canada and the USA — duties always included, free over $125.
Maria Nila FAQ
Questions?
Answers to common questions about Maria Nila, the ranges, and everything in between. If yours isn’t here, a real stylist will answer.
Friendly haircare from Sweden.
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What is Maria Nila?
Maria Nila is a professional haircare brand from Stockholm, Sweden — 100% vegan formulas, colour protection through the whole range, and lines named for what they actually do rather than a word you have to decode.
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Which Maria Nila range should I start with?
Start with what your hair is doing, not what it looks like. Dry and frizzy points to True Soft, breaking to Structure Repair, fine and flat to Pure Volume, brassy blonde to Sheer Silver, curls and coils to Coils & Curls, an itchy scalp to Head & Hair Heal, buildup to Purifying Cleanse, dull to Mirror Gloss. See the full map.
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Is Maria Nila really 100% vegan?
Yes — every formula in the range is vegan, with no animal-derived ingredients and no animal testing. See what else the brand stands behind.
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Is the whole range sulfate-free?
No, and we would rather say so plainly. Maria Nila publishes a sulfate- and paraben-free claim on some products — Purifying Cleanse, Coils & Curls, the Bond Builder and a few styling products among them — and not on others. Each product page states what that specific formula actually claims.
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What is Colour Refresh, and will it cover my grey?
Colour Refresh is a colour-depositing masque that refreshes tone between appointments — no developer, washes out over roughly four to ten washes. It will not cover grey and it cannot lighten. It deposits onto the hair you already have, so the result depends on your starting shade. About Colour Refresh.
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Sheer Silver or Luminous Colour — which one does a blonde need?
Sheer Silver if the problem is brass: it carries violet pigment that cancels yellow. Luminous Colour if the problem is fading: it protects the colour you paid for without depositing tone. Plenty of blondes use both, on different days.
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Does Moda carry the litre sizes?
1000 ml
Yes — the Maria Nila shampoos and conditioners come in 1000 ml professional sizes alongside the 350 ml and 100 ml. Same formula, less packaging, better price per wash. The big bottles.
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Can someone help me pick before I order?
Yes. Tell us what your hair is doing and we will map it to a range — shade choices for Colour Refresh especially are much easier with a stylist looking at your actual colour. Send us a note or ask us in salon.
Not sure where to start?
Tell us what your hair is doing.
We’ll help you find the Maria Nila routine that makes sense for your hair and scalp. No unnecessary drama.