Traitement rehausseur de couleur Evo Purple Red
Evo Purple Red Colour Boosting Treatment
Traitement rehausseur de couleur Evo Purple Red
Traitement rehausseur de couleur Evo Purple Red
Evo Purple Red Colour Boosting Treatment
Traitement rehausseur de couleur Evo Purple Red

EVO

Traitement rehausseur de couleur Evo Purple Red

Red fades fastest. This is how you keep it vivid.

The most important product in any red client's at-home routine — keeps vivid red colour from fading flat between appointments.

  • Colour care
  • Shine
  • Softness
  • Condition

Colour-Depositing · Sulfate-Free · Cruelty-Free · Predominantly Vegan

This is probably for you if…

  • Red colour clients who go washed-out within two weeks
  • Anyone whose red looks stunning week one and faded by week three
  • Vivid colour clients wanting to extend time between appointments
  • Anyone maintaining any red or burgundy professional colour
Choose your size
$51.00 CAD

In stock + ready to ship

Unopened + unused items may be eligible for exchange or store credit within 14 days. Returns policy

  • Free shipping $100+Canada + U.S. · duties included
  • Packed by ModaBowmanville, Ontario
  • Earn Inner CirclePoints on eligible orders

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What it does

  • Slows the fade of vivid red colour significantly
  • Extends the life of red colour services between appointments
  • Conditions and tones in one step
  • Time-controlled deposit — build intensity or keep it subtle

Perfect for

  • Colour-treated hair with vivid red
  • True red or red-adjacent professional colour

How to use

  1. Put on gloves (non-negotiable). Shampoo and squeeze out excess water. Apply evenly through hair. Leave 2–5 min on first use. Rinse well. Use a darker towel.

Routine step

02ConditionSoftness, slip and moisture for mid-lengths and ends.

Why we like it

The Moda Team Review

Red fades faster than any other colour because of the molecular size of red pigment. Without maintenance, a vivid red service looks like it needs redoing within two to three weeks. Fabuloso Red is the most direct solution to that problem and the first thing we recommend to every red client we see.

Read full stylist notes

The client who comes in every six weeks and always apologises for how faded her red looks by appointment day. She is washing four times a week and not using any colour maintenance product. We send her home with Fabuloso Red and tell her to apply every other wash. She comes in at her next appointment and her stylist barely recognises how good the colour still looks. EVO is an Australian professional haircare brand built on high-concentration formulas, clean ingredients and a personality that does not take itself too seriously. Moda carries EVO because the line delivers real results for the clients we work with most — without unnecessary fillers. Fabuloso covers the full tonal spectrum and Red is the shade where maintenance matters most.

Moda

What’s inside — and why it’s there

The ingredients worth knowing.

  • Direct dye pigmentslarge colour molecules that bind to the outer cuticle and deposit vivid warm-red pigment. Because red molecules are the largest in the co...
  • Conditioning agents smooth the cuticle and add softness and gloss simultaneously.
View full ingredient list

Confirm full ingredient list against current packaging before publishing. Key technology: Cationic hair dye technology with a conditioning treatment base. Confirm full ingredient list against current packaging before publishing.

How to use

Use it the way we would.

  1. Put on gloves (non-negotiable). Shampoo and squeeze out excess water. Apply evenly through hair. Leave 2–5 min on first use. Rinse well. Use a darker towel.

Moda stylist tipGloves are mandatory with Red — the pigment stains. For the deepest, most even result, apply to dry hair before shampooing and leave 5 minutes. Shampoo afterwards controls the intensity. This is the professional approach and gives a noticeably better result than post-shampoo application.

What people with actual hair think

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Reviews

Questions? We get them.

Good to know.

The questions we hear most about this product. If yours isn’t here, a real stylist will answer.

Ask Moda
Why does red hair fade so much faster than other colours?

Red pigment molecules are the largest in the colour spectrum, which means they sit on the surface of the cuticle rather than penetrating deeply. They wash out with each shampoo, and heat, UV and water temperature all accelerate the process. This is not a product quality issue — it is chemistry. Fabuloso Red replaces what is lost with each wash.

I skipped the gloves and now my hands are stained. How do I remove it?

Washing immediately with soap and warm water removes most of it while it is still wet. Once dry, it takes a few days to fade from skin naturally. A paste of baking soda and dish soap can help speed it up. Going forward — gloves, every time, no exceptions.

How often should I use Fabuloso Red to maintain my colour?

Every wash for the first two to three weeks to rebuild tone, then every one to two washes to maintain. Red fades fastest of all the Fabuloso shades so consistent use matters more here than with any other tone in the range.

Will this work on my naturally dark red hair, or do I need to have had professional colour first?

The pigment deposits most visibly on hair that has been lifted or chemically treated. On naturally dark hair with no lightening, the colour deposit may be subtle or invisible. On naturally red hair that has been professionally coloured, the result will be clearly visible. If your natural hair is already a warm or auburn red, a short processing time will still add noticeable depth and gloss.

The 30 ml is $13 and the 220 ml is $41. Should I start with the mini?

Yes, if you have never used a colour-depositing conditioner before. Red is one of the most intense shades in the Fabuloso range and the 30 ml gives you two to three uses to learn your timing before committing to the 220 ml. Once you know how your hair responds, the 220 ml is significantly better value per wash.

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Shipping

Free shipping on orders $100+ Canada + U.S. — duties included

Shipping policy

Returns

Unopened + unused products may be eligible for exchange or Moda store credit within 14 days.

Returns policy

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