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LOVE CURL Shampoo + Conditioner Duo
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Davines
LOVE CURL Essential Haircare Shampoo
Curl-Enhancing Shampoo for Wavy and Curly Hair
Hydration starts at the cleanse. Up to 11x more hydrated curls.
Curl-enhancing moisturising shampoo for wavy and curly hair with Regenerative Organic Certified™ Baobab Pulp Extract — up to 11x more hydrated hair and 72hr anti-frizz with the Routine 1 system.
- Frizz control
- Curl definition
- Softness
- Cleanse
Curl Definition · Gentle Cleanse · Salon-Loved
This is probably for you if…
- Curly hair Wavy hair Curl wash days Soft definition Frizz-prone texture
In stock + ready to ship
Unopened + unused items may be eligible for exchange or store credit within 14 days. Returns policy
- Free shipping $100+Canada + U.S. · duties included
- Packed by ModaBowmanville, Ontario
- Earn Inner CirclePoints on eligible orders
Use it with
Complete the routine.
A simple system layered for your hair.
-
01 Cleanse LOVE CURL Essential Haircare Shampoo
Hydration starts at the cleanse. Up to 11x mo...
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Add the full routine.
$203.00
What it does
- Up to 11x more hydrated hair with the full Routine 1
- Baobab Pulp Extract carbohydrates lock in moisture during the cleanse
- Enhances natural curl elasticity — bouncy, soft, shiny
- 72hr anti-frizz with the complete Routine 1 system
Perfect for
- Wavy and curly hair
How to use
- Massage LOVE CURL Shampoo into the scalp first, not the ends. Let the lather do the work at the root, then rinse through the lengths. If your hair has buildup, oil or styling product in it, shampoo twice before judging the result.
Routine step
Why we like it
The Moda Team Review
This is the shampoo that preps the curl for definition rather than fighting it. The Baobab Pulp Extract carbohydrates begin locking in moisture during the cleanse step itself — so by the time the conditioner and leave-in go on, the hair is already in a better hydration state. Bouncy, soft, shiny curls that the rest of the routine can build on.
Read full stylist notes
The client who washes her naturally wavy or curly hair and gets a great result in the shower but the curls lose shape and frizz up by mid-morning. She is using a general shampoo that cleanses without building the hydration base curls need. LOVE CURL Shampoo changes the starting point — the Baobab Extract begins building the moisture platform the rest of the routine builds on. Davines is B-Corp certified, family-owned, made in Italy. The Baobab Pulp Extract in LOVE CURL comes from Mrs. Ouattara Abiba women's association in Banfora, Burkina Faso — a community-led women's cooperative sourcing model that pays above-market and supports the women farmers directly.
Moda
What’s inside — and why it’s there
The ingredients worth knowing.
- Regenerative Organic Certified™ Baobab Pulp Extract — sourced from Mrs. Ouattara Abiba women's association, Banfora, Burkina Faso. Carbohydrates lock in moisture; antioxidants protect hair. Rich creamy texture → velvety lather. Scentfresh fig and lime → luminous florals and grapefruit → musk and ambergris. Up to 11x more hydrated hair + 72hr anti-frizz (Routine 1: Sha...
View full ingredient list
Confirm against current product packaging and official Davines ingredient list before publishing.
How to use
Use it the way we would.
- Massage LOVE CURL Shampoo into the scalp first, not the ends. Let the lather do the work at the root, then rinse through the lengths. If your hair has buildup, oil or styling product in it, shampoo twice before judging the result.
Moda stylist tipApply to soaking wet hair and work gently — no vigorous scalp scrubbing that disturbs the curl pattern before it has started. Rinse with cool water. On wavy or curly hair that has heavy product build-up, a double cleanse gives the Baobab Extract better contact with the hair shaft. Follow immediately with LOVE CURL Conditioner while hair is still saturated.
Reviews
Questions? We get them.
Good to know.
The questions we hear most about this product. If yours isn’t here, a real stylist will answer.
Ask ModaIs Davines LOVE CURL Essential Haircare Shampoo suitable for both wavy and curly hair?
The formula covers the full spectrum from loose waves to tight curls. For wavy hair, it forms the base of Routine 1 (shampoo → conditioner → milk). Results are most pronounced when the complete LOVE CURL routine is matched to the curl type and density.
What is the Regenerative Organic Certified Baobab Pulp Extract in Davines LOVE CURL Shampoo?
Regenerative Organic Certified Baobab Pulp Extract is the hero ingredient across the entire LOVE CURL range, sourced from a women's cooperative in Banfora, Burkina Faso. The baobab pulp contains carbohydrates that lock moisture into the curl and antioxidants that protect against the oxidative damage that causes frizz and elasticity loss.
How long does the anti-frizz effect of the Davines LOVE CURL Shampoo routine last?
Davines' efficacy testing shows up to 72 hours of anti-frizz and curl definition when using the full LOVE CURL Routine 1 (shampoo, conditioner and enhancing milk). The shampoo starts the process; the conditioner and milk extend and seal it.
Should I use Davines LOVE CURL Essential Haircare Shampoo or LOVE CURL Co-Wash for my curl type?
The shampoo is Routine 1 — for wavy to curly hair that washes regularly and wants enhanced definition without stripping. The Co-Wash is Routine 2 — for thicker, coarser or very curly hair that needs a gentler, more conditioning cleanse and pairs with the Mask and Cream. Match the routine to your curl density.
Can I use Davines LOVE CURL Essential Haircare Shampoo on colour-treated curly hair?
Colour-safe. Curly hair is naturally drier than straight hair due to the coil shape making it harder for scalp sebum to travel down the length — colour processing dries it further. The Baobab Pulp Extract's moisture-locking carbohydrates are particularly effective at restoring hydration to colour-treated curl patterns.
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1000ML
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1000 ml · $113.00
Pumps sold separately where applicable.
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Returns
Unopened + unused products may be eligible for exchange or Moda store credit within 14 days.
Returns policy
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