Maria Nila
True Soft Masque
Argan Oil Deep-Moisture Treatment for Dry Hair
Deep moisture, real softness.
A weekly argan oil deep-moisture treatment for naturally dry hair — softens, hydrates, and strengthens while taming frizz. 100% vegan.
- Hydration
- Frizz control
- Colour care
- Treat
Argan Oil · Weekly Treatment · 100% Vegan · Colour-Safe
This is probably for you if…
- Naturally dry hair needing a weekly deep-moisture treatment Frizzy or coarse dry hair Colour-treated dry hair Anyone building the full True Soft routine
In stock + ready to ship
Unopened + unused items may be eligible for exchange or store credit within 14 days. Returns policy
- Free shipping $100+Canada + U.S. · duties included
- Packed by ModaBowmanville, Ontario
- Earn Inner CirclePoints on eligible orders
What it does
- Argan Oil at treatment strength deeply moisturises and softens
- Strengthens dry hair and reduces frizz
- Weekly deep-moisture boost for naturally dry hair
- Colour Guard Complex protects colour; 100% vegan, cruelty-free
Perfect for
- Naturally dry hair — frizzy
- Coarse
- Colour-treated
How to use
- After shampooing, apply to towel-dried hair from mid-lengths to ends.
- Leave for a few minutes.
- Rinse thoroughly. Use weekly in place of the conditioner. Pairs with the full True Soft series.
Routine step
Why we like it
The Moda Team Review
Maria Nila is a new, young Scandinavian brand whose story resonates with Moda's own — light, fun fragrances, high-quality vegan formulas for everyone. The True Soft Masque delivers argan oil at treatment strength for naturally dry hair, restoring softness where a conditioner alone isn't quite enough.
Read full stylist notes
Maria Nila is a Swedish professional haircare brand — 100% vegan, cruelty-free, certified by PETA, Leaping Bunny, and The Vegan Society, and a Certified B Corporation. True Soft is the argan-oil range for naturally dry hair. A new, youthful brand at Moda with light, fresh fragrances and quality ingredients for everyone.
Moda
What’s inside — and why it’s there
The ingredients worth knowing.
- Argan Oil at treatment strength for deep moisture, softness, and strength; reduces frizz. Weekly treatment for naturally dry hairvanilla, rose, jasmine.
View full ingredient list
Aqua/Water/Eau, Cetearyl Alcohol, Polyglyceryl-3 Polyricinoleate, Butyrospermum Parkii (Shea) Butter, Stearamidopropyl Dimethylamine, Glycerin, Cetrimonium Chloride, Argania Spinosa Kernel Oil, Helianthus Annuus (Sunflower) Seed Oil, Phyllostachys Nigra Leaf Extract, Moringa Oleifera Seed Oil, Sodium PCA, Amodimethicone/Morpholinomethyl Silsesquioxane Copolymer, Behentrimonium Chloride, Dimethicone, Dimethiconol, Trideceth-5, Propanediol, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Quaternium-95, Potassium Sorbate, Sodium Benzoate, Lactic Acid, Ethylhexylglycerin, Alpha-Isomethyl Ionone, Phenoxyethanol, Parfum/Fragrance
How to use
Use it the way we would.
- After shampooing, apply to towel-dried hair from mid-lengths to ends.
- Leave for a few minutes.
- Rinse thoroughly. Use weekly in place of the conditioner. Pairs with the full True Soft series.
Moda stylist tipUse once a week in place of conditioner. Apply to towel-dried hair mid-lengths to ends, leave a few minutes, rinse. For very dry hair, comb through and wrap in a warm towel to help the argan oil absorb. Finish with True Soft Argan Oil on the ends.
Reviews
Questions? We get them.
Good to know.
The questions we hear most about this product. If yours isn’t here, a real stylist will answer.
Ask ModaHow often should I use the True Soft Masque?
Yes — use it about once a week in place of your conditioner for a deep-moisture boost. On other wash days, use the True Soft Conditioner. For very dry or coarse hair, you can use it more often. Regular use keeps naturally dry hair soft, hydrated, and healthy over time.
Is this the same as the Structure Repair Masque?
No — they target different needs. The True Soft Masque is a deep-moisture treatment for naturally dry hair, built around Argan Oil. The Structure Repair Masque is a repair treatment for damaged and chemically treated hair, built around repairing algae extract. Choose True Soft if your hair is dry but healthy; choose Structure Repair if it's dry because it's damaged. Both are 100% vegan and colour-safe.
How does argan oil help dry hair?
Yes — Argan Oil is rich in antioxidants and fatty acids with a softening, conditioning effect. It preserves moisture in the hair, adds strength and radiance, and reduces frizz and static. In the Masque it's at treatment strength, so dry hair gets a deeper dose of moisture and softness than a conditioner provides.
Is it safe for colour-treated hair?
Yes — it's colour-safe, with a Colour Guard Complex protecting colour from washing, styling, and UV. Colour-treated hair is often dry, so the weekly treatment maintains both moisture and colour vibrancy.
Is Maria Nila vegan and cruelty-free?
Yes — 100% vegan and cruelty-free, certified by PETA, Leaping Bunny, and The Vegan Society. Maria Nila is a Swedish brand and a Certified B Corporation, developing and manufacturing in Sweden in CO2-compensated packaging.
Returns
Unopened + unused products may be eligible for exchange or Moda store credit within 14 days.
Returns policyNeed help choosing?
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