DEPOT® No. 301 Matt Paste | Strong Hold + Pure Matte Finish

DEPOT® No. 301 Matt Paste | Strong Hold + Pure Matte Finish

DEPOT®
DEPOT® No. 301 Matt Paste — strong hold paste/pomade with an opaque matte finish. Natural origin opacifier waxes, Botanical Complex of 11 plant extracts, Black Tea Extract, and Sunflower Oil for control, definition, and durability.
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Regular price $36.40
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Complete the Routine

The Moda Take

DEPOT® No. 301 Matt Paste — strong-hold paste/pomade with a pure opaque matte finish. Natural-origin opacifying waxes, an 11-plant Botanical Complex, black tea leaf extract, and sunflower oil deliver definition, control, and durability with zero shine.

The Moda Team Review

Strong hold with a pure matte finish is one of the most requested results in men's styling — and No. 301 is DEPOT's definitive answer. The natural-origin opacifying waxes form a conditioning film on the hair that holds shape and structure through the day without any shine or stiffness. The Sunflower Oil (rich in Omega 3 & 6 and Vitamin E) nourishes the hair fibre under the hold, and the Botanical Complex of 11 plant extracts conditions rather than just fixing.

Application is key — small amount, warm between the palms, work through dry hair.

Why Moda Carries This

DEPOT® is the brand for men who are serious about their grooming routine. No. 301 is the everyday strong-hold product for clients who want structure, definition, and a matte finish without anything that makes their hair look overdone. The scent is masculine and distinctive — one of the things clients consistently comment on across the whole DEPOT range.

Key Ingredients

Natural-origin opacifying waxes — emollient and conditioning, form a thin film on the hair for a good seal, support, and opaque matte finish.
Botanical Complex — blend of 11 plant extracts with multiple beneficial effects on hair fibre.
Black tea leaf extract — natural humectant and antioxidant.
Sunflower oil — emollient and nourishing; rich in omega 3 & 6, protective and antioxidant.

How To Use

  1. Take a small amount and warm between the palms until malleable.
  2. Work through dry or towel-dried hair while styling as desired.
  3. Start at the roots and distribute outward for maximum hold at the base.
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COMMON QUESTIONS

Good to Know

No. The natural-origin opacifying waxes in No. 301 form a conditioning film rather than a hard cast — the result is strong hold with genuine texture rather than the crunchy, rigid feel of polymer-based paste formulas. The Botanical Complex and Sunflower Oil keep the hair fibre supple under the hold.
Start with a pea-sized amount — smaller than you'd expect. Warm it thoroughly between the palms until it becomes almost translucent and emulsified, then work through dry hair. No. 301 builds with technique rather than quantity. Apply to the roots first for maximum hold at the base, then work outward through the lengths.
Yes, it washes out cleanly with one good shampoo — No. 101 Normalizing Daily Shampoo is specifically recommended by DEPOT® for daily paste and gel users. The natural-origin wax base doesn't require special clarifying treatments or double-shampooing under normal use conditions.
With the right technique, no. Apply to dry hair only and work in small amounts starting at the roots to lift rather than weigh down. For extra root lift, pair with No. 309 Texturizing Dust at the root before applying No. 301 through the lengths.
No. 301 delivers a pure opaque matte finish — it's the flattest matte in the DEPOT® range with no shine component. If a demi-matte result with some natural sheen is preferred, No. 302 Clay Pomade achieves a middle ground. For shine alongside strong hold, No. 304 Hold Strong Gel is the right choice.
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SALON NOTE

Not Sure If This Is The One?

Professional hair care can be personal. If you're unsure whether this product is right for your hair type, goals, or routine, our team is happy to help you choose with real salon experience behind the recommendation.
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