The question to ask first
Are you maintaining
the colour —
or changing what you see?
Protecting colour
and adding colour
are different jobs.

Maintain
The salon colour looks good. Keep it looking its best.
The colour is right — you just want it to stay that way for longer. Gentle cleansing, conditioning, softness, shine, protection and repair where the hair needs it. Nothing here changes what you see in the mirror.
What you're noticing:
- colour still looks right
- want it to last
- hair may be dry, dull or fragile
- no tone to correct
Where to start: MINU · EVERLASTING.COLOUR · EVO Color Protect · other non-pigmented colour care
Shop everyday colour care

Tone
Reduce unwanted warmth.
You're noticing yellow, brassiness or a tonal shift — usually blonde, highlighted, silver or grey hair going warm between appointments. That's a toning job, and the full range lives on the Blonde + Toning page.
What you're noticing:
- unwanted warmth
- yellow or brassy
- grey that looks dingy
- tone has drifted since the appointment
Where to start: Violet and blue toning shampoos, conditioners, masks and glosses
Shop blonde + toning

Refresh / deposit colour
Add pigment between appointments.
You actually want to add colour: intensify a copper, deepen a brunette, keep a red vivid, refresh a golden blonde. Colour-depositing shampoos, conditioners and masks put pigment onto the hair — intentionally, temporarily, and never by accident.
What you're noticing:
- colour has faded, not shifted
- want more depth or vibrancy
- happy to use pigment at home
- know the tone you're after
Where to start: ALCHEMIC · Fabuloso · Cromearth · Color Revive — every one labelled Colour-Depositing
Shop colour-depositing
or Most colour-treated hair is a maintain. Tone and refresh are deliberate choices — the product has pigment in it, and this page labels every one of those so nothing surprises you in the shower.