Davines NOUNOU + OI Milk Trio
A Moda-curated Davines bundle pairing the NOUNOU nourishing wash routine with the OI All In One Milk — deep repair and nourishment in the shower plus the OI softness and shine that makes processed hair feel genuinely restored.
The Moda Team Review: Nourishment That Shows
NOUNOU is the Davines family for hair that has been pushed — lightened, coloured, heat-styled repeatedly, or processed to the point where regular conditioner no longer makes a meaningful difference. The Shampoo and Conditioner use Regenerative Organic Certified™ Lupin Extract from Giuseppe Pellegrino's farm in Cutrofiano, Lecce, Italy — a protein-rich ingredient that works at the fibre level to reinforce, nourish and rebuild hair that has become rough, brittle or depleted. The results from Davines' testing are meaningful: up to 9.9x shinier and 9x stronger hair with the full NOUNOU routine.
The OI All In One Milk is the finish that takes that nourishment and makes it visible and tactile. Where NOUNOU adds structural support and richness through the wash, the OI Milk adds Roucou Oil softness and shine that makes the hair feel expensive — the kind of finish that makes clients reach for their hair throughout the day because they like how it feels. Together they address both the structural and the surface of processed hair.
What's Included
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Davines NOUNOU Shampoo — Nourishing shampoo for processed and brittle hair. Enriched with Regenerative Organic Certified™ Lupin Extract from Giuseppe Pellegrino's Slow Food Presidium farm, Cutrofiano, Lecce, Italy. Proteins repair hair fibre; polysaccharides lock moisture; fatty acids reduce breakage. Up to 9.9x shinier and 9x stronger with the full routine. 88.5% naturally derived, vegan.
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Davines NOUNOU Conditioner — Nourishing conditioner for processed and brittle hair. Same Lupin Extract. Rich formula that nourishes and restores manageability to hair that has been depleted by chemical services. Leave on 30 seconds minimum, up to 5 minutes for deeply nourished result. Vegan.
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Davines OI All In One Milk — Multi-benefit leave-in for all hair types powered by Roucou Oil (Bixa Orellana) — 100x richer in beta-carotene than carrots. Detangles, reduces frizz, adds softness and shine, and provides heat protection up to 230°C. Applied to towel-dried hair after NOUNOU, it delivers the surface luminosity that makes nourished hair look as good as it feels.
How The Routine Works
- Wash with NOUNOU Shampoo — apply to wet hair, massage gently into scalp, press through lengths, rinse thoroughly.
- Apply NOUNOU Conditioner from mid-lengths to ends — leave for at least 30 seconds, up to 5 minutes for deeper nourishment, then rinse with cool water.
- Towel-dry gently and apply OI All In One Milk from mid-lengths to ends — do not rinse out.
- Blow-dry or air-dry. Heat protection active up to 230°C.
Moda Pro Tip
Give the NOUNOU Conditioner time — 30 seconds is the minimum but 3–5 minutes makes a genuinely noticeable difference on very processed or brittle hair. The OI Milk applied on towel-dried hair immediately after amplifies the Lupin Extract's work by sealing the cuticle with Roucou Oil, which is why the combination consistently produces a better surface result than either product alone.
Frequently Asked Questions
What is included in the Davines NOUNOU + OI Milk Trio from Moda Salon?
Yes — this Moda-curated set includes the Davines NOUNOU Shampoo, NOUNOU Conditioner and OI All In One Milk. It combines the complete NOUNOU nourishing repair wash routine with the OI leave-in for softness, shine and heat protection up to 230°C.
Is the Davines NOUNOU + OI Milk Trio suitable for bleached or heavily highlighted hair?
Yes — NOUNOU is specifically designed for highly processed and chemically treated hair including bleached and highlighted hair. The Lupin Extract's protein content directly supports the structural repair that lightened hair needs most.
Can I use the OI All In One Milk on top of NOUNOU Conditioner without overloading processed hair?
Yes — the NOUNOU Conditioner rinses out completely before the OI Milk is applied. They work in sequence: NOUNOU nourishes the internal structure during the wash; OI Milk adds surface softness and luminosity post-shower without competing or doubling up.
How is NOUNOU different from MELU for damaged hair?
Yes — NOUNOU targets deep nourishment for hair that is rough, dry and depleted — the hair that has lost substance and feels coarse or brittle. MELU targets breakage and structural fragility using lentil-derived amino acids to elasticise the fibre. If the hair is primarily rough, depleted and dry, NOUNOU. If it is primarily snapping and breaking, MELU.
Can I use Davines NOUNOU + OI Milk Trio on colour-treated processed hair?
Yes — all three products are colour-safe. NOUNOU is one of our most consistent recommendations for colour-treated hair that has been through multiple processing services and needs real nourishment rather than just surface conditioning.
