NOURISHING Shampoo
Davines Naturaltech NOURISHING Shampoo is a sulphate-free, award-winning cleanser with Vegetal Keratin and Biacidic Bond Complex that gently nourishes dehydrated scalp and dry, brittle, or damaged hair while delivering 360-degree structural protection from root to tip.
The Moda Team Review: The Shampoo That Repairs While It Cleans
Most shampoos clean and that's the end of their job. The NOURISHING Shampoo goes further — and the reformulated formula makes this clearer than ever. The Biacidic Bond Complex, a patented Davines blend combining maleic acid and liposol maleate, strengthens and protects the hair fibre against oxidative damage during the cleanse itself. Vegetal Keratin — a combination of Hydrolyzed Rice Protein and free amino acids (Glycine and Lysine) — penetrates the hair at multiple levels to fill in structural gaps caused by colour, chemical processing, heat, and environmental stress. This is the shampoo we recommend first when someone walks in with hair that looks tired, feels brittle, or breaks more than it should.
The texture is creamy and builds a full-bodied lather that feels luxurious without stripping. It rinses clean, leaves no residue, and the finish is noticeably soft and conditioned even before adding the Hair Building Pak or Miracle Conditioner. The scent is herbal and grounded — rosemary, sage, basil, and thyme, with cedar and soft musk — distinctive and intentional. Davines backs it with an Award Winner designation in the US market, and clients who use it consistently within the full NOURISHING routine consistently report improved hair quality at every follow-up appointment.
Key Active Ingredient
Vegetal Keratin (Hydrolyzed Rice Protein + Glycine + Lysine HCL) — A plant-based equivalent of human hair keratin, composed of rice protein and a targeted blend of the same amino acids that make up hair structure. It penetrates the hair fibre at multiple levels to fill in gaps in damaged keratin, providing comprehensive protection and repair. Davines pairs it with the Biacidic Bond Complex — a patented molecule blend combining maleic acid and liposol maleate — which seals the cuticle, strengthens the fibre, and protects against oxidative damage simultaneously with cleansing.
Moda Pro Tip
The creamy formula may feel like it's not building enough lather on the first application — especially if there's product build-up on the scalp. That's normal. Rinse and apply a second time; the second application lathers fully and performs as expected. Communicate this to clients who are new to the NOURISHING range so they don't abandon it after one wash.
How To Use
- Wet hair thoroughly.
- Apply approximately 20g of shampoo to scalp and damp hair.
- Massage in gently.
- Rinse thoroughly. Repeat if necessary — second application lathers more fully.
- Follow with NOURISHING Hair Building Pak (structural repair), NOURISHING Vegetarian Miracle Conditioner, or NOURISHING Vegetarian Miracle Mask as needed.
- Avoid contact with eyes — rinse immediately if contact occurs.
Frequently Asked Questions
What makes the Davines Naturaltech NOURISHING Shampoo different from other repair shampoos?
It combines two distinct repairing systems in one shampoo: Vegetal Keratin (rice protein and amino acids that penetrate and fill gaps in damaged hair fibre) and the Biacidic Bond Complex (a patented Davines molecule that seals the cuticle and protects against oxidative damage during cleansing).
Is the Davines NOURISHING Shampoo sulphate-free?
Yes. It cleanses with a blend of gentle, naturally-derived surfactants that remove impurities without stripping the hair's natural oils or compromising its structural integrity. It is also vegan and contains no ingredients of animal origin.
What type of hair is the Davines Naturaltech NOURISHING Shampoo best for?
It's formulated for dry, dehydrated, brittle, or structurally damaged hair — including hair that has been affected by bleaching, colouring, chemical treatments, or repeated heat styling. It also nourishes dry and dehydrated scalps.
What is the Biacidic Bond Complex in the Davines NOURISHING Shampoo?
It's a patented Davines innovation combining maleic acid and liposol maleate. It seals the hair cuticle, strengthens the fibre from within, and protects against the oxidative damage that continues to degrade hair structure between salon visits.
Should I use the Davines NOURISHING Shampoo with the Hair Building Pak or the Miracle Conditioner?
Both are designed as follow-up steps after the shampoo. The Hair Building Pak is the more intensive structural treatment — used every 2–3 washes. The Miracle Conditioner (for fine/fragile hair) or Miracle Mask (for thick/coarse/unruly hair) are everyday conditioning finishers used after the Pak or on their own.
