Kevin Murphy Free Hold | Flexible Hair Paste for Natural Finish

Kevin Murphy
A medium hold styling paste with Carnauba Wax for natural-looking thickness and glossy finish — Lanolin Wax adds smoothness and Yerba Mate provides antioxidants, amino acids and shine. Works on damp or dry hair.
Clients wanting definition, texture and shape with a natural rather than matte finish, Short to medium hair needing medium hold that holds in heat, Damp-to-dry blow-dry body and shape, Reworkable day-long hold without reapplication, and Clients wanting thickness and shine in one styling product
Price
Regular price $44.00
Regular price Sale price $44.00
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Description

A medium hold styling paste with Carnauba Wax that adds thickness and natural-looking shine while giving the style flexibility and form that lasts — even in the heat. Part of the STYLE/CONTROL regimen.

The Moda Team Review

Free Hold sits in the middle of the Kevin Murphy paste range: more hold than a cream, more flexibility than Night Rider, with a natural-looking finish rather than a matte one. The Carnauba Wax — derived from the leaves of the Brazilian palm — creates the appearance of thickness and a glossy finish that catches light without looking artificial. Lanolin Wax lubricates the hair and scalp, imparting an all-over softness that keeps the style feeling natural. Yerba Mate/Ilex Paraguariensis adds antioxidants, amino acids and vitamins for nourishment and additional shine.

It works on damp or dry hair, making it one of the most versatile styling products in the range. On damp hair it builds body through the blow-dry. On dry hair it adds definition, texture and hold to a finished style. The medium hold level means it can be reworked throughout the day without losing its shape.

Key Active Ingredients

  • Copernicia Cerifera (Carnauba) Wax: Creates the appearance of thickness; provides a natural-looking glossy finish.
  • Lanolin Wax: A known lubricant for hair and scalp; imparts a soft, all-over smoothness.
  • Ilex Paraguariensis (Yerba Mate) Leaf Extract: Rich in antioxidants, amino acids and vitamins; adds thickness and shine.

How To Use

  1. Apply to damp or dry hair.
  2. Work evenly through hair for texture, shape and flexible hold.
  3. Rework throughout the day as needed.
COMMON QUESTIONS

Product FAQ

No — Free Hold has a natural-looking glossy finish, not a matte one. Kevin Murphy specifically uses Carnauba Wax for its glossy finish alongside the thickness. Night Rider and Rough Rider are the matte options. Free Hold is for clients who want shape and definition with visible shine.
Yes — it is designed to be reworked. The medium hold flexibility means you can redirect and reshape sections with your fingertips throughout the day. Kevin Murphy notes it holds even in hot sun without becoming brittle, so it can be restyled as needed.
Yes — Kevin Murphy confirms it works for all lengths. On shorter hair it creates definition, texture and hold. On longer hair it adds thickness and shine throughout the blow-dry or to a finished style. Apply to damp longer hair before blow-drying for body and shine through the style.
No — Free Hold is medium hold with a flexible, reworkable finish. Night Rider is Kevin Murphy’s strongest paste with firm matte hold that starts setting on contact. For everyday wear with a natural finish, Free Hold. For strong, directional styles that need to hold firmly with a matte result, Night Rider.
Yes — Free Hold works on damp or dry hair. On damp hair before blow-drying it adds body, thickness and a glossy finish through the styling process. On dry hair it adds texture, definition and hold to a finished style. Kevin Murphy confirms both application methods.
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