Rebuild Shampoo -Naturica

Rica Naturica Blonde Rebuild Shampoo | Blonde Repair + Shine Cleanse

Rica
A creamy, gentle shampoo for blonde or bleached hair that cleanses while helping restore hydration, shine, and colour radiance.
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Regular price $34.70
Regular price Sale price $34.70
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Complete the Routine

The Moda Take

A creamy, gentle shampoo for blonde or bleached hair that cleanses while helping restore hydration, shine, and colour radiance.

Moda loves this for blondes that feel dry, dull, or fragile after lightening. It gives the cleanse step a softer, more caring feel while helping keep blonde hair looking polished and luminous.

Why You’ll Love It

  • Gently cleanses sensitive blonde hair
  • Helps hydrate and revive dull blondes
  • Supports shine and softness
  • Helps protect colour brightness

How To Use

Apply to wet hair and scalp. Massage gently, lather, and rinse thoroughly. Follow with Naturica Blonde Rebuild Intensive Treatment Mask for the full blonde care ritual.

Perfect For

  • Natural or bleached blonde hair
  • Dry blonde lengths
  • Dull or fragile hair
  • Clients maintaining salon blonde at home

Key Ingredients + Technology: Low molecular weight hyaluronic acid, arginine, volcanic water, vegetal glycerin and rice proteins.
Complete the Routine

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COMMON QUESTIONS

Good to Know

No — it is a rebuild and repair shampoo for blonde hair, not a toning shampoo. It focuses on restoring hydration, shine and structural integrity to bleached and blonde hair. For toning, a violet or purple shampoo used once or twice a week alongside the Rebuild Shampoo gives both repair and tone maintenance.
As your regular everyday shampoo — every wash day. It is designed to replace your standard shampoo, not supplement it. Consistent use builds cumulative repair and hydration benefit that a periodic-use shampoo cannot.
Yes — it is suitable for all types of blonde including highlights, balayage, full bleach and natural blondes. Any blonde or lightened hair benefits from a shampoo designed specifically for its repair and hydration needs.
Yes — the Rebuild Shampoo as the daily cleanse and the Rebuild Intensive Treatment Mask once a week in place of conditioner is the complete Naturica Blonde routine. Both are also available together in the Naturica Blonde Trio with the Essential Fluid.
Yes — the Naturica Blonde line is vegan-friendly.
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SALON NOTE

Not Sure If This Is The One?

Professional hair care can be personal. If you're unsure whether this product is right for your hair type, goals, or routine, our team is happy to help you choose with real salon experience behind the recommendation.
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