Men's hair + grooming

Shop Men's Grooming

Good hair. Good routine. No overthinking it.

Professional hair, scalp, styling, beard and shave care — from simple shower routines to barbershop finishes and targeted scalp support.

Use what works. Skip what doesn't.

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No.101 Normalizing Shampoo - DEPOT®Eufora Complete Shampoo | Concentrated Hair + Body Wash for MenLock Stock & Barrel 85 Karats Original ClayRICA Hair + Beard Normalizing Shampoo | Gentle Cleanse + SoftnessNo.505 Conditioning Beard Oil -DEPOT®Davines Styling Clay

One thing worth saying

Men's product
or just the
right product?

The bottle
doesn't need
to say “men”
to work
for men's hair.

Men's grooming product

Designed as part of a men's grooming ecosystem.

These products are built to work together — hair, styling, scalp, beard, shave, body and scent from one coordinated range. If you like the idea of a shelf that matches and a routine that's already been thought through for you, start here.

Covers:

  • hair
  • styling
  • scalp
  • beard
  • shave
  • body
  • fragrance

On the card: Shopping path · Men's Grooming System

Shop men's grooming systems

General professional haircare

If it solves your actual hair concern.

Curl, bleach damage, dryness, colour, frizz, blonde tone, heat damage. These are hair concerns, and hair concerns don't read packaging. The right recommendation may be a professional haircare product that never mentions men anywhere on the bottle — Davines, Kevin Murphy, EVO, Eufora, Living Proof, SACHAJUAN.

Covers:

  • curl
  • bleach damage
  • dryness
  • colour
  • frizz
  • blonde tone
  • heat damage

On the card: Shopping path · General Haircare / Either

Explore hair concerns

Men's grooming is a routine. Hair concerns are still hair concerns. Nothing on this site is classified as men-only — the products here are grouped because they're useful to this way of shopping, not because they stop working for anyone else.

Four ways to groom

DEPOT,
Eufora For Him,
RICA Men or
Lock Stock & Barrel?

Four professional ranges, four different priorities. Every claim below comes from the products Moda actually stocks right now — where a range doesn't cover a category, we say so rather than implying it does.

DEPOT®

The Complete Grooming Cabinet

Hair, beard, shave, body and fragrance from one coordinated range.

Best for
Someone who wants a complete grooming ecosystem — coordinated products, classic barbershop categories, and one scent identity running through all of it.
Hair care
Hair — No. 101 to 105 shampoos (normalizing, sebum control, hydrating, silver, invigorating) plus No. 201 and 202 conditioners. Styling — No. 301 to 313: matt paste, clay pomade, modelling wax, gels, texturizing dust, curl designer.
Think of it as
The numbered system. Every product exists for one job, and the numbers tell you where it sits: 100s cleanse, 200s condition and treat, 300s style, 400s shave, 500s beard, 600s body, 900s fragrance.
Styling, shave + beard
Shave — No. 401 pre and post shave cream, No. 404 brush shaving soap, No. 407 aftershave. Beard — No. 501 beard shampoo, No. 403 and 505 beard oils, No. 506 beard colour. Body + scent — No. 601 body wash, No. 602 bar soap, No. 901 to 905 fragrance.
Routine depth
The widest range on this page: 33 products across seven categories.
Grey / silver
No. 104 Silver Shampoo tones grey, white and bleached hair. No. 307 Black Gel blends grey temporarily and rinses out — a no-commitment option before permanent colour.
Pro size
Yes — 6 pro-size listings
Shop DEPOT

The Complete Grooming Cabinet

“I want everything in one grooming world.”

Eufora

For Him — The Efficient Routine

Fewer products that do more, with a focus on scalp health.

Best for
Someone who wants fewer steps and functional products — hair and body crossover, real scalp care, and styling that covers the whole hold range without a crowded shelf.
Hair care
Cleanse — Complete Shampoo, a concentrated pH-balanced hair AND body wash with ProAmino Peptide Complex. Available in 300ml and a 1000ml pro size.
Think of it as
The range where one bottle genuinely replaces two. The Complete Shampoo is the clearest one-product answer on this page.
Styling, shave + beard
Scalp — Revitalizing Treatment (rinse-out scalp comfort), Exfoliating Treatment (charcoal weekly reset), Scalp Rescue (daily leave-in for fine and thinning hair). Style — Molding Paste, Grooming Cream, Styling Mud, Texture Putty, Firm Hold Gel. Shave — Classic Shave, non-foaming so you can see the blade line, plus the Shave Brush.
Routine depth
Sixteen products. The styling range alone covers natural through matte through high shine.
Grey / silver
No toning products in this range — for grey and silver, DEPOT No. 104 or RICA Hair + Beard Anti-Yellow is the route.
Pro size
Complete Shampoo and Revitalizing Treatment both come in 1000ml.
Shop Eufora For Him

For Him — The Efficient Routine

“I want fewer products that do more.”

RICA

Opuntia Oil For Men

Professional care without complicating it.

Best for
Simple routines and accessible professional care — particularly strong on hair-and-beard crossover, and the most complete shave ritual of the four.
Hair care
Hair + beard — Normalizing Shampoo and Leave-In Conditioner, both formulated for hair AND beard. Anti-Yellow Silver Shampoo tones grey, white or bleached hair and beard.
Think of it as
Sicilian prickly pear oil running through the whole line, and the only range here where one shampoo is genuinely made for the beard as well as the head.
Styling, shave + beard
Shave — a three-step ritual: Barber Prep Emulsion, Beard Smooth Shaving Cream, Finishing Balm. Beard — Beard Oil. Scalp — Opuntia Repowering Shampoo and Repowering Progressive Lotion. Style — Grooming Clay, Shape Matt Putty, Moulding Creme, Crystal Pomade, Scrunch Gel, Plumping Powder, Sculpting Lifter, Volume Spray.
Routine depth
Seventeen products, and the broadest styling spread from matte putty to high-shine pomade.
Grey / silver
Hair + Beard Anti-Yellow Silver Shampoo is the one product on this page that tones hair and beard in the same step.
Pro size
Yes — 1 pro-size listing
Shop RICA Men

Opuntia Oil For Men

“I want professional care without making grooming complicated.”

Lock Stock & Barrel

The Styling Shelf

Clays, pomades and texture for the way you like to wear it.

Best for
Someone whose main question is how the hair finishes. This is a styling range first — the widest matte spread of the four, and the clearest hold ladder.
Hair care
Style — 85 Karats Original Clay (firm, matte), Ruck Matte Putty (firmest and most matte), Defining Pomade (medium, semi-matte), Original Pomade (firm, high shine), Pucka Grooming Creme (light, low shine), Freestyl Protein Gel (firm, natural).
Think of it as
The barbershop shelf. If you already know you want matte and firm, or shine and slick, this is the fastest range to shop.
Styling, shave + beard
Finish + volume — Supermatte Mattifying Mist converts any finished style to matte; Volumatte Hair Powder and Preptonic Thickening Spray add body to fine hair. Cleanse — Recharge Moisture Shampoo and Reconstruct Protein Volume Shampoo.
Routine depth
Eleven products: nine styling and finishing, two shampoos. No beard, shave, body or fragrance range — so we don't present it as one.
Grey / silver
No toning products in this range.
Pro size
Yes — 2 pro-size listings
Shop Lock Stock & Barrel

The Styling Shelf

“I care most about how my hair finishes.”

Same bathroom.
Different priorities.

Do I have to pick one?

No. Your shampoo, styling product, beard oil and shave cream do not have to come from the same range — and most men we look after mix them. Build the routine around the job you're trying to do, not around matching bottles.

Build my routine

How do you want it to look?

Pick the finish.

Hold and shine are two different decisions. Matte doesn't mean strong and shine doesn't mean weak — a matte putty can be the firmest thing on the shelf, and a high-shine pomade can be flexible. Pick the look first, then the hold.

Start in the shower

How much routine
do you actually want?

The best routine
is the one
you'll actually use.

One product

Multi-use cleansing that earns its place.

Hair and body, or hair and beard, in a single bottle. Only products whose makers actually state the multiple uses are here — we don't relabel a shampoo as a body wash because it seems mild enough.

Includes:

  • hair + body
  • hair + beard
  • simple cleansing
  • manufacturer-stated multi-use

On the card: Routine style · One Product

Shop multi-use

Shampoo + condition

Traditional two-step haircare.

The standard routine, and there's nothing basic about it. Short hair still benefits from conditioner — the idea that men don't need it is a marketing habit, not a fact about hair.

Includes:

  • cleanse
  • condition
  • daily or every few days
  • any hair length

On the card: Grooming job · Hair Care

Shop hair care

Full hair routine

Cleanse, condition, treat, style.

When the hair or scalp needs more than washing — a treatment step, a scalp step, or a styling product that finishes the job properly.

Includes:

  • shampoo
  • conditioner
  • treatment
  • styling

On the card: Routine style · Full Grooming System

Build my hair routine

We recommend by hair, scalp and routine — not by gender. Short hair still wants conditioner, men's scalps are not automatically oilier, and no one needs a harsher shampoo because of who they are.

When it's more than styling

Scalp +
thinning support.

Fine hair, thinning, shedding and breakage are not the same thing, and they don't have the same answer. Three men's ranges carry scalp routines — but if what you've actually noticed is a change in density, start with the full Thinning + Density guide rather than choosing from men's packaging.

Men's packaging
doesn't tell us
why the hair
is changing.

Fine hair is a strand type. Thinning is a change.

If something
actually changed,
start there.

Moda has a full Thinning + Density guide that starts with what changed rather than which bottle to buy — shedding, breakage, gradual density change and fine strands are four different situations with four different answers. Men's scalp ranges appear inside it, alongside everything else that's relevant.

Read this before you use it every day

Purple is a tool.
Not automatically
your everyday shampoo.

Toning products deposit pigment. That's the whole mechanism — they are not simply a gentler shampoo. Grey, white and beard hair can take pigment differently and more readily than coloured hair does, which means over-toning is a real outcome rather than a theoretical one. How often to use it depends on the result you want and on the product's own directions, so follow those rather than a rule of thumb from the internet.

How much grooming do you actually want?

One bottle
or the whole cabinet?

The best routine
is the one
you'll actually use.

One product

Give me one thing that earns its place.

Genuine multi-use products — hair and body, or hair and beard, stated by the manufacturer. Eufora's Complete Shampoo, RICA's Hair + Beard Normalizing Shampoo and Davines' Hair, Beard & Body Wash are the clearest examples on the shelf.

Typically:

  • hair + body
  • hair + beard
  • one styling product
  • minimum shelf space

On the card: Routine style · One Product

Shop one-product routines

Simple routine

A few things. That's enough.

Cleanse, style, and one thing for whatever you actually care about — scalp, beard or shave. Most men land here, and there is nothing second-best about it.

Typically:

  • cleanse
  • style
  • one targeted extra
  • three or four products

On the card: Routine style · Simple Routine

Shop simple routines

Full grooming routine

I like the whole ritual.

Hair, scalp, styling, beard, shave, body and scent — coordinated, and usually from one range. DEPOT is the most complete system on this page for anyone who wants it.

Typically:

  • hair + scalp
  • styling
  • beard + shave
  • body + fragrance

On the card: Routine style · Full Grooming System

Shop full systems

There is no right answer here and no upgrade path we're steering you toward. A man with one good multi-use bottle he actually uses is better groomed than a man with seven products he ignores.

Beyond the hair

Shower.
Skin.
Scent.

The last part of the grooming routine, and the one that's easiest to build once the rest is sorted. DEPOT carries the fullest range here — body wash, bar soap, ambient fragrance and personal fragrance in the same scent identity that runs through the grooming products.

Easy to give. Actually useful.

Grooming gifts without guessing too hard.

Price bands, gift sets and holiday exclusives change through the season — this section reads live inventory rather than a hard-coded list, and hides itself when there's nothing current to show. Toggle it on and off in the theme editor.

All men's grooming

Shop all men's grooming.

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A good product starts with a good cut

Ask what
we used.

The easiest styling routine starts with the cut, texture and finish you're actually wearing. Most men leave the salon with hair that looks right and no idea how it got that way. At your next appointment, ask your stylist what they used, how much, and where it went — it's a thirty-second conversation that changes every morning after it.

Grooming questions?

A few things worth knowing.

Do men need different shampoo?

No. Hair is hair — what changes the right shampoo is your scalp, your hair's condition and how often you wash, not who you are. Men's ranges exist because they're convenient and coordinated, not because male hair is chemically different. If your concern is dryness, curl, colour or damage, the right shampoo may well be one that never says men on the bottle.

Can men use Davines, Kevin Murphy or EVO?

Yes, and a lot of the men we look after do. Those brands make some of the best professional haircare available, and none of it stops working based on who's holding the bottle. If your main concern is curl, bleach damage, dryness or frizz, that's usually where we'd point you first.

What is the best simple men's hair routine?

A shampoo that suits your scalp, a conditioner, and one styling product that gives you the finish you want. That's it. Add a scalp step or a beard step only if you have something specific to solve.

What is a good one-product men's routine?

Eufora's Complete Shampoo is a genuine hair-and-body wash, RICA's Hair + Beard Normalizing Shampoo covers hair and beard, and Davines' Hair, Beard & Body Wash does all three. All three are stated as multi-use by their manufacturers — we don't relabel a regular shampoo as a body wash.

What's the difference between DEPOT and Eufora For Him?

DEPOT is the complete cabinet — 33 products across hair, styling, shave, beard, body and fragrance, organised as a numbered system. Eufora For Him is the efficient routine — 16 products, strong on scalp care, with a shampoo that genuinely does hair and body. DEPOT if you want everything to match; Eufora For Him if you want fewer bottles.

What's the difference between DEPOT and RICA Men?

Both cover hair, styling, scalp, beard and shave. DEPOT is broader and includes body and fragrance; RICA is more focused and is the stronger choice for hair-and-beard crossover, since its shampoo, leave-in and silver shampoo are all made for both.

What's the difference between DEPOT and Lock Stock & Barrel?

DEPOT is a full grooming system. Lock Stock & Barrel is a styling range — nine styling and finishing products plus two shampoos, and no beard, shave, body or fragrance line. If styling is the main event for you, Lock Stock is the sharper shelf.

Which brand is best if I want a full grooming routine?

DEPOT. It's the only range here that covers hair, styling, scalp, shave, beard, body and fragrance, and it's built so the products work together.

Which brand is best if I mainly want styling products?

Lock Stock & Barrel. The hold ladder is the clearest of the four and the matte spread is the widest — from the light Pucka Grooming Creme through 85 Karats Clay to the Ruck Matte Putty.

What's the difference between clay, paste and pomade?

Clay contains a mineral clay like kaolin, which gives grip and a matte or demi-matte finish. Paste and putty are thicker, usually matte, and built for texture and separation. Pomade is traditionally the shiniest — designed for slick, polished finishes. But the categories overlap, which is exactly why we filter by hold and finish instead of by format.

What should I use for a matte finish?

A clay, a matte putty or a texturizing powder. On this page: 85 Karats Clay and Ruck Matte Putty from Lock Stock, DEPOT No. 301 Matt Paste and No. 309 Texturizing Dust, Eufora's Texture Putty, RICA's Grooming Clay and Shape Matt Putty, or Davines' Strong Hold Mat Clay.

What should I use for a natural finish?

A cream or a lighter paste. Eufora's Molding Paste and Styling Mud, Davines' Styling Paste and Fiber Cream, DEPOT No. 303 Modelling Wax, or Lock Stock's Freestyl Protein Gel.

What should I use for a shiny finish?

A pomade or a shine gel. Lock Stock's Original Pomade is the classic high-shine option, RICA's Crystal Pomade is the flexible one, and DEPOT No. 304 and Eufora's Firm Hold Gel both give shine with strong hold.

What's the difference between hold and finish?

Hold is how firmly the style stays put. Finish is how much it shines. They're independent — a matte putty can be the firmest thing you own, and a high-shine pomade can be flexible. Most product disappointment comes from picking for one and being surprised by the other.

What should I use for fine men's hair?

Something that adds body without weight — a texturizing powder like DEPOT No. 309 or Lock Stock's Volumatte, a thickening spray like Preptonic, or a volume spray before styling. Avoid heavy waxes and oil-based pomades, which flatten fine hair.

What should I use for curly men's hair?

The same things anyone with curls should use. DEPOT No. 310 Curl Designer is built for it, and Davines' Fiber Cream works well on textured hair — but our full Curl + Texture range is where we'd send you first. Curl doesn't need a men's bottle, it needs curl products.

What should I use for dry men's hair?

A hydrating shampoo and an actual conditioner. DEPOT No. 103 and Lock Stock's Recharge are both moisture cleansers. If the dryness is the main story rather than a side note, the Dry Hair + Hydration page has the full range.

What should I use for men's thinning hair?

Start by working out what actually changed — that's a different question from which product to buy. Fine hair, shedding, breakage and gradual density change are four different situations. Our Thinning + Density guide starts there. Men's scalp ranges from Eufora For Him, RICA and DEPOT appear inside it, and none of them is presented here as a treatment for hair loss.

What's the difference between fine hair and thinning?

Fine hair is a strand type — it's how your hair has always been, and it's about the diameter of each strand. Thinning is a change — fewer strands, or strands getting finer than they used to be. They feel similar and need different answers, which is why we keep them on separate pages.

What is Eufora For Him?

Eufora's men's range — a concentrated hair and body shampoo, three scalp products, five styling products and a shave cream, built around their ProAmino Peptide Complex. Some product URLs on our site still carry a legacy hero prefix from an earlier version of the line; the range is called For Him.

What is RICA Repowering?

RICA's scalp line within Opuntia Oil For Men — a shampoo and a daily leave-in Progressive Lotion, positioned by RICA as maintenance for thinning-prone hair. RICA describes the Progressive Lotion as the daily maintenance step rather than an intensive treatment, and we'd rather quote them than characterise it ourselves.

Do I need a special beard shampoo?

Not necessarily, but beard skin and scalp skin behave differently, so a beard-specific cleanser like DEPOT No. 501 does a more comfortable job. The alternative is a hair-and-beard shampoo — RICA and Davines both make one that their manufacturers state for both uses.

What does beard oil do, and can I use a regular hair oil?

Beard oil softens the facial hair and conditions the skin underneath, which is where beard itch actually comes from. We only list products as beard oil when the manufacturer positions them for facial hair — a hair oil isn't automatically a beard oil, and we won't label it one.

What should I use before and after shaving, and can Moda build me a routine?

Before: a pre-shave oil or emulsion to soften the beard and reduce friction. After: a balm or post-shave cream to settle the skin. DEPOT and RICA both make complete three-step rituals. And yes — tell us how you wear your hair, how much effort you actually want to put in and what you're trying to solve, and we'll narrow it down for you.

Still wondering about something? Ask Moda

Matte? Shiny? Thinning? Beard? Just want one product?

Tell us what you're trying to get done.

Tell us how you wear your hair, how much effort you actually want to put in and what you're trying to solve. We'll help narrow down the shampoo, styling, scalp or grooming products that make sense — and we'll tell you when the right answer isn't a men's product at all.